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Nudges and Negative Option Marketing Nudges and Negative Option Marketing

Nudges and Negative Option Marketing - PowerPoint Presentation

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Uploaded On 2016-06-07

Nudges and Negative Option Marketing - PPT Presentation

C W Von Bergen Southeastern Oklahoma State University amp Morgan P Miles University of Tennessee at Martin Presentation Overview Nudges NOM Defaults Mental Short Cuts Biases Heuristics amp Rules of Thumb ID: 352300

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