Alan Jope President Personal CareOur Business283820082015Personal Care as of group salesA Transformed BusinessAn increasing part of UnileverSignificant shift in scale11 bn20 bn20082015Personal Care T ID: 867300
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1 Personal Care Alan Jope, President Pers
Personal Care Alan Jope, President Personal Care Our Business 28% 38% 2008 2015 Personal Care as
2 % of group sales A Transformed Business
% of group sales A Transformed Business An increasing part of Unilever Significant shift in scal
3 e € 11 bn € 20 bn 2008 2015 Personal
e € 11 bn € 20 bn 2008 2015 Personal Care Turnover Our Personal Care categories Global Le
4 ading Position Strong Challenger ORA
ading Position Strong Challenger ORAL CARE SKIN CARE DEODORANTS SKIN CLEANSING HAIR Our Top B
5 rands and Countries Top 15 Brands Top 15
rands and Countries Top 15 Brands Top 15 Countries India Argentina France Brazil Philippines Russ
6 ia Indonesia Mexico Germany China Japan
ia Indonesia Mexico Germany China Japan Vietnam USA UK Thailand Personal Care Category Role ` Ste
7 p up profitability Scale household care
p up profitability Scale household care Grow the core Build premium Accelerate growth Strong cash
8 flow Grow Ice Cream ROIC Accelerate tea
flow Grow Ice Cream ROIC Accelerate tea whole person from head to toe health & beaut
9 y 10% 5% 7% Unilever Market CAGR% +6.4%
y 10% 5% 7% Unilever Market CAGR% +6.4% Competitive Growth Global PC Competitor USG, January
10 - September 2016 Unilever PC & Market CA
- September 2016 Unilever PC & Market CAGR, 2008 - 2015 1 2 3 4 5 6 Top 5 Global Competitors U
11 nilever PC Quarterly USG, 2013 - 2016 Q
nilever PC Quarterly USG, 2013 - 2016 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 2013 2014 201
12 5 2016 Our Growth Strategy Personal Care
5 2016 Our Growth Strategy Personal Care Growth Strategy CORE CONNECTED 4 GROWTH MARKET DEVELOPM
13 ENT PREMIUMISATION HIGH GROWTH CONSUMER
ENT PREMIUMISATION HIGH GROWTH CONSUMER SEGMENTS ON - TREND BENEFITS PRESTIGE AGILITY IN THE CO
14 NNECTED WORLD MORE GLOBAL, MORE LOCAL EX
NNECTED WORLD MORE GLOBAL, MORE LOCAL EXPANSION WINNING CHANNELS Brush Day & Night Market Develo
15 pment Hair Regimen Deodorants Daily Usag
pment Hair Regimen Deodorants Daily Usage Premiumisation Ranges Formats Brands Dove Men+Care Dol
16 lar Shave Club High Growth Consumer Segm
lar Shave Club High Growth Consumer Segments: Men Axe Innovation Communication High Growth Consum
17 er Segments: Muslim Consumers On Trend B
er Segments: Muslim Consumers On Trend Benefits Naturals Therapeutics Winning Channels E - Commer
18 ce Drugstores Murad Expansion: Prestige
ce Drugstores Murad Expansion: Prestige Kate Somerville Dermalogica Connected 4 Growth More Globa
19 l: Category Expertise & World Class Tech
l: Category Expertise & World Class Technology More Local: Consumer Insight & Execution Vaseline
20 Example Pitch Co - creation Centre In
Example Pitch Co - creation Centre In - house Creative Agility in the Connected World Capabilit
21 ies Connected 4 Growth Strategy for Grow
ies Connected 4 Growth Strategy for Growth Personal Care Strong Performance 1 2 3 4 5 6 Top 5 Glo
22 bal Competitors USG, January - Septemb
bal Competitors USG, January - September 2016 Personal Care Alan Jope, President Personal Care