Investors Pitch Raise money for your Startup INTRODUCTION Who are you Name Location Your role in the business Your ProductTechnologyBusiness Hard hitting one liner The vision objective ID: 1011799
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1. How to present your B-planInvestor’s Pitch: Raise money for your Start-up
2. INTRODUCTIONWho are you?NameLocation Your role in the businessYour Product/Technology/BusinessHard hitting one linerThe vision / objectiveThe impactGenerates interestAudience eager to hear more about your business Snapshot of your plan which would catch attention
3. TEAMWho are the key Team membersTheir roleWhat skillset / experience they bring in How it would help in growth of the businessDo you have the right team who can make it
4. PROBLEM / MARKET NEEDWhat problem / need are you addressingClear understanding of the problem or needDoes the problem or need really existDo you have a story to introduce the problemHow big is the problem – some numbers to illustrateDo you have clarity on the market opportunity
5. PRODUCT / SERVICEDescribe the solution – A product or service?Key featuresHow it addresses the problem / needKey Benefits to the usersDo you have a working model or prototypeDescription-If your product is hard to explain it’s a good idea to include a picture.Different typesProduct Development Strategy / Launch PhasesMarket validation of the solutionFeedback – numbers wherever applicableHow you are addressing real customer pain points / needs
6. CUSTOMERWho is your customerExplain whether your customers are business or individualsDescribe your typical customerDescribe where your typical customers are basedExplain what prompts your customers to buy your product/serviceDo they really need your solutionMarket survey / pilot launchExplain whether you have sold any products/ services alreadyDo you have clarity on who would buy your solution
7. COMPETITION / SUBSTITUTESWho are your competitors and how do you compare?Find out information about your competitorsAt least five competitorsWho they are; Where they are; What they sell ; How much it costs; How big the company is; What their main strengths and weaknessesWhat are the substitutesDo you have clarity on your competitors / alternatives
8. UNIQUE SELLING PROPOSITIONWhat are the unique features of your solution?How are you different from your competitors?How are you better than your competitors?Why should customers buy from you?In which ways is your product / service unique
9. MARKETING STRATEGYHow will you reach your customers ?Word of mouth / Advertising / Leaflets and business cards / Direct marketing / Social media / Tradeshows and exhibitions / WebsiteHow would you acquire your customersHow would you service your customers
10. REVENUE MODELHow do you make money?Sources of income / Revenue StreamsWho pays How much – Pricing What is the addressable market sizeIs the customer willing to payAny market validation doneDo you have a feasible and sustainable plan for making money
11. UNIT ECONOMICSCalculate Unit EconomicsIdentify Major CostFind Unit costFind unit profitability (Gross)Add OverheadsFind unit profitability (Net)
12. CURRENT STAGE & MILESTONESWhat is the current status of the businessHighlight key achievementsUse numbers wherever applicableMilestones achievedMilestones plannedPhase-wise launch planWhat makes you confident that you will achieve the milestonesDo you have a scalable plan
13. FINANCIALS - CURRENTHow much is the RevenueLast Financial Year RevenueYTD RevenueQuantity Sold monthlyCurrent monthly Revenue Run RateWhat are the major expensesCapital expensesOperational expenses - Major HeadsAverage Monthly Burn RateGross MarginWhat is the PipelineWhat is your current traction
14. FINANCIALS -PROJECTEDHow much revenue you will earn in the next 3-5 years timeframeProjected QuantityProjected RevenueJustify the assumptionsWhat are the major expensesCapital expensesOperational expenses - Major HeadsProfitabilityWhen are you expecting to start making profitDo you have a feasible and achievable plan
15. IMPACTWhat are the benefits of your solution onEconomySociety : How your solution has positively impacted the lives of people, specifically the massesThe number of lives impactedLivelihood generatedThe benefit to the societyEnvironmentAre you solving a big challenge
16. FUNDRAISINGHow much money you have invested / planning to invest from your own sourceHow much money you need to scale upHow do you plan to raise the moneyHow do you plan to use that moneyHow much money you need, and what you’ll do with it
17. AWARDS & RECOGNITIONS
18. TIME MONITORIntroduction – 15 secondsProblem & Market Need – 45 secondsProduct / service – 45-60 secondsCustomer – 15-20 secondsMarketing Strategy – 15 secsCompetition & USP – 15-30 secsRevenue model – 20-30 secondsUnit economics + Financials – 30 secondsCurrent stage & milestones – 20 secondsSocial Impact (Optional) – 15-20 secondsTeam – 20 secondsFund Raising – 15 secondsTOTAL – 5 mins