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Implementation Phase I – How to Training/Overview (Bank Analyst Market tool) Implementation Phase I – How to Training/Overview (Bank Analyst Market tool)

Implementation Phase I – How to Training/Overview (Bank Analyst Market tool) - PowerPoint Presentation

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Uploaded On 2023-11-04

Implementation Phase I – How to Training/Overview (Bank Analyst Market tool) - PPT Presentation

Training for primary users Follow up needed  set up users send me and Tammy Hollon your Relationship Manager ccd here the new users name email title Follow up needed  schedule training   ID: 1028650

primary training peer market training primary market peer bank needed users schedule identify data marketing session phase financial custom

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1. ImplementationPhase I – How to Training/Overview (Bank Analyst Market tool)Training for primary usersFollow up needed:  set up users (send me and Tammy Hollon, your Relationship Manager cc’d here, the new user’s name, email, title)Follow up needed:  schedule training  Review branch hierarchy and discuss custom DMAs (Trade Areas for branches)  Phase II – Strategy Session with primary users – Marketing tacticsDiscuss ways to utilize data/best practice ideasSegmentation – identify and target / consumer-commercialBudgets/goal setting – based on market opportunity  Gap Analysis – how are we penetrating the market in terms of customer and wallet shareTargeted Marketing – prospect list developmentEnsure understanding of data extracts for PlanningDetermine next steps for Strategist involvement Phase III – Training session with primary users – Finance (Bank Analyst Financial tool) Training for primary usersFollow up needed:  identify primary contact (if different) and schedule training session  Establish Peer Bank Group Build custom reporting to reduce current analysis prep timePhase IV – Peer Evaluation w/ Executive Team (or other)Anne to present a quarterly review – financial peer benchmarks and market opportunities