Social community approach to traffic management Ruud van den Dries 2 juni 2017 Social community approach to traffic management Social Traffic Management concept started in 2012 Using social media more information can be gathered and shared ID: 812094
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Social community approach to traffic management
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Ruud van den Dries | 2 juni 2017
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Social Traffic Management concept started in 2012
Using social media more information can be gathered and sharedFastest information stream “A thousand eyes on the road”
The concept –
connecting with the driver
https://twitter.com/MAPtm/status/264813963894743041
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Using social media, more insight can be gathered
Waze and Twitter where the backbone for the conceptGamification with Location based games as incentives
The concept –
connecting with the driver
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Social media is still hot on the internet.
Daily social media usage (NL, 2016)9,600,000 facebook users2,200,000 twitter users>
15,000 Waze users
Useable tooling
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Livecrowd
service
Coldplay
Rihanna
Beyonce
Down
the
Rabbit Hole
Lowlands
Drake
A4 Highway
Ed
Sheeran
Rijkswaterstaat
SAA-project
Matt Simons
Cirque
de Soleil
Hanzedagen Kampen
RijnlandRoute
Project
.
..
and
many
more
&
Livecrowd
is a customer service 3.0 developed by Arwind Gajadien from Brand MKRS
Aimed at event locations
Giving answers to
every question
Also for
infraprojects
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Livecrowd
provides a direct connection to road users.Pre, post and on-tripIt offers personal travel information. Tailored to the users needs.Livecrowd can be used for every travel option
The Traffic Management aspect
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Users can receive the latest routing advice for their trip.
Pre and on-tripUsers can reserve parking space at their destionation through the platformUsers give feed backup on incidents along their route
The Traffic Management aspect
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Users can receive travel advise
Personal information with a high adaption rateUsers can be triggered to leave early or follow a different routeIncentives can be given to adapt travel pattern (ex. with Waze)
The Traffic Management aspect
Home via A73 & A50
Shell
Hondsiep
+15 min
No jams
10 cents discount per
liter
Livecrowd
only special
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Livecrowd enables Road Authorities to slot traffic as a Air Traffic Control Centre does.
The transportation network can be used to its full potential. Spreading travel demand througout the system
The Traffic Management aspect
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Livecrowd
will be deployed at;Various MoJo ConcertsHanzedagen at Kampen.
Hospitable & AccesibleLarge five-year
infraproject ‘RijnlandRoute’Next steps;Using the Livecrowd platform for Social Traffic Management within TMC
Mobility-as-a-Service for a complete trip from A-to-BIntegration into existing mapping platforms and services like @waze and #GoogleMapsNow and
in the near future
Slide12Questions
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