Ford brand SUVs posted a new record retail sales start in January due to the launch of the allnew Bronco Sport Ford January total truck sales including pickups and vans posted their best January reta ID: 898717
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1 Ford started the year strong with Januar
Ford started the year strong with January retail sales outpacing the estimated overall retail industry by four percentage points on strong truck and SUV Sales. Series begins the year as America’s bestselling truck outselling all competitors again in January. Ford brand SUVs posted bestever January start and Lincoln SUVs had their best start in 20 years. Ford January sales represented a very healthy mix with a strong focus on retail results, with gains in trucks and SUVs more than offsetting our yearoveryear car losses. Ford brand SUVs posted a new record retail sales start in January, due to the launch of the all - new Bronco Sport Ford January total truck sales including pickups and vans posted their best January retail sales start since 2008. Based on total sales, Ford begins the year as America’s No. 1 seller of trucks. Building on 44 straight years of sales leadership New F - 150 – just two months into launch is turning at a record pace of just 13 days while posting a retail sales increase of 6.4 percent. Ranger retail sales increased 4.8 percent in January, making it Ranger’s best retail sales start since 2005. Mustang MachE now shipping as inventory continues to arrive on dealer lots. Days to turn on dealer lots for Mustang MachE is very fast at just 4 days. Overall, Ford electrified vehicle sales jumped 18.5 percent in January as momentum grows for F150, Escape, and Explorer hybrids. Lincoln SUVs provided best retail sales start to the year in 20 years. January Corsair retail sales represent a record start for Lincoln in the small premium SUV segment. About Ford Motor Company Ford Motor
2 Company www.corporate.ford.com *U.S. sal
Company www.corporate.ford.com *U.S. sales volume reflects transactions with (i) retail and fleet customers (as reported by dealers), (ii) government and (iii) Ford management. Average transaction pricing based on J.D. Power and Associates PIN data. JANUARY 2021 SALES – Andrew Frick, vice president, Ford Sales U.S. and Canada Ford January Retail Sales Outpaced Overall Industry Retail by Four Percentage Points on Strong Truck and SUV Sales; F - Series Starts The Year As America’s Best - Selling Truck; Ford Brand SUVs Post Record January Start; Lincoln SUVs Post Best Retail Sales In 20 Years HIGHLIGHTS MUST - As F150 retail sales track with the rebuilding of Ford’s inventory, we continue to see strong days to turn on dealer lots of 13 days, with a rich mix of high trim series models totaling 31 percent. January Fretail sales had the biggest impact in America’s largest fullsize pickup market, Texas, with retail sales of 16.1 percent. Ford CommercialFord SUVsLincoln SUVs www.twitter.com/Ford Ford TrucksThe Northeast helped propel Corsair to its bestever January start. We are seeing the majority of Corsair sales coming from the Northeast, which has been long dominated by foreign luxury SUV brands. Lincoln Navigator also is off to a strong start with retail sales up 12.1 percent. This comes with a strong concentration of highend Ford Performance Mustang retail sales increased 9.7 percent at the start of the year. This helped to expand Mustang’s retail share of the sports car segment to over 33 percent. People opting for Mustangs equipped with the Mustang premium package were up 31.3 percent over last year,
3 as we prepare for the introduction of Ma
as we prepare for the introduction of Mach 1 this spring. Total Sales vs. Jan 2020Retail Sales vs. Jan 2020 Total VehicleTruckSUVCar Total U.S. Sales 143,57874,92860,9547,6968.35.5%8.6%9.9%7.6%13.4%57.0%43.8% 2 JANUARY 2021 SALES FORD MOTOR COMPANY JANUARY 2021 U.S. SALES January Year-to-Date %2021 2020 Change 2021 2020 Change SALES BY BRAND Ford135,837147,745-8.1135,837147,745-8.1 Lincoln7,741 8,815 -12.27,741 8,815 -12.2 Total vehicles143,578156,560-8.3143,578156,560-8.3SALES BY TYPE Cars7,69617,878-57.07,69617,878-57.0 SUVs60,95456,6607.660,95456,6607.6 Trucks74,928 82,022 -8.674,928 82,022 -8.6 Total vehicles143,578156,560-8.3143,578156,560-8.3FORD BRANDFiesta1,410-100.01,410-100.0Fusion2,67710,284-74.02,67710,284-74.0-61.1-61.1Mustang4,324 4,432 -2.44,324 4,432 -2.4 Ford Cars7,00816,144-56.67,00816,144-56.6EcoSport4,3824,2632.84,3824,2632.8Bronco Sport8,050N/A8,050N/AEscape11,19014,134-20.811,19014,134-20.8Mustang Mach EN/AN/AEdge6,8377,269-5.96,8377,269-5.9Flex1,001-100.01,001-100.0Explorer18,09516,29111.118,09516,29111.1Expedition5,109 6,621 -22.85,109 6,621 -22.8 Ford SUVs53,90149,5798.753,90149,5798.7 F-Series55,27658,510-5.555,27658,510-5.5Ranger6,1026,0131.56,1026,0131.5E-Series3,0363,038-0.13,0363,038-0.1Transit7,49811,114-32.57,49811,114-32.5Transit Connect2,0152,828-28.72,0152,828-28.7Heavy trucks1,001 519 92.91,001 519 92.9 Ford Trucks74,928 82,022 -8.674,928 82,022 -8.6 Ford Brand135,837147,745-8.1135,837147,745-8.1LINCOLN BRANDMKZ1,193-64.41,193-64.4Continental 541 -51.4 541 -51.4Lincoln Cars1,734-60.31,734-60.3Corsair/MKC2,0191,8827.32,0191,8827.3Nautilus/MKX1,7401,760-1.11,7401,760-1.1MKT-1
4 00.0-100.0Aviator1,9392,140-9.41,9392,14
00.0-100.0Aviator1,9392,140-9.41,9392,140-9.4Navigator1,355 1,247 8.71,355 1,247 8.7Lincoln SUVs7,053 7,081 -0.47,053 7,081 -0.4 Lincoln Brand7,7418,815-12.27,7418,815-12.2 3 JANUARY 2021 STOCK Gross StockUnits(000)Fusion9.1Mustang15.00.0 Ford Cars24.1MKZ1.3Continental1.2 Lincoln Cars2.5 Total Cars26.5Escape39.2Bronco Sport6.1Mustang Mach-E5.0EcoSport15.3Edge20.5Explorer53.1Expedition17.5 Ford SUVs156.7Corsair7.1Nautilus5.7Aviator4.9Navigator3.9 Lincoln SUVs21.7 Total SUVs178.4Econoline Van7.7Transit Connect (Tourneo)10.4Transit Van21.4Ranger18.9F-Series150.2Medium/Heavy4.2 Ford Trucks212.9 Total Car, Utility, Truck417.8 Ford Motor Company JAN 2021 U.S. GROSS AND DEALER STOCKS 4 JANUARY 2021 PRODUCTION Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Full Year Flat Rock Ford Mustang6,7146,714Chicago Main Ford Explorer21,53121,531 Lincoln Aviator1,5641,564Chicago SHO Ford Explorer2,3962,396 Lincoln AviatorCuautitlan Mustang Mach-E4,2504,250Dearborn Truck Plant Ford F-Series (F-150)28,30928,309Detroit Chassis Plant Stripped Chassis1,1121,112Hermosillo Bronco Sport4,0464,046Kansas City (SUV) Ford Transit6,8406,840Kansas City (Truck) Ford F-Series (F-150)22,10722,107Kentucky Truck Ford F-Series (Super Duty)29,07529,075 Ford Expedition7,2967,296 Lincoln Navigator2,0082,008Louisville Assembly Ford Escape7,6817,681 Lincoln Corsair1,1131,113Michigan Assembly Ranger9,7999,799 BroncoMultimatic Ford GTOakville Ford Edge Lincoln NautilusOhio Assembly Ford Econoline4,3744,374 Medium Truck Super Duty 376 Total Production161,408161,408 2021 Calendar Year Production By Pl