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Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng

Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng - PDF document

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Uploaded On 2015-01-29

Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng - PPT Presentation

ustcgmailcom Bin Gao Microsoft Research Asia 13F Bldg 2 No 5 Danling St Beijing 100080 P R China bingaomicrosoftcom Diyi Yang Dept of Computer Science Shanghai Jiao Tong University Shanghai 200240 P R China yangdiyiapexsjtueducn TieYan Liu Microsoft ID: 34756

ustcgmailcom Bin Gao Microsoft Research

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