wwwsupermercato24it Supermercato24 is the fastest way to grocery shop offering sameday delivery within 1 hour OUR STORY 2014 2015 2016 Funded in Verona 3 employees Service active ID: 808439
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Slide1
Same-Day Grocery Delivery
www.supermercato24.it
Slide2Supermercato24 is the fastest way to grocery shop,
offering same-day delivery within 1 hour.
Slide3OUR STORY
2014
2015
2016
Funded
in Verona
3
employees
Service
active
in 16
cities
1M€
raised
18
Employees
700 Personal Shopper
Mobile
App
3M€
Raised
«Supermercato24, 3 milioni di euro
per la startup della spesa online»
«Supermercato24, la startup che promette
la spesa a casa in un’ora»
«Il frigorifero intelligente che ordina la spesa.
Accordo Samsung – Supermercato24»
Deal with Samsung
«Smart
Fridge
»
Parnership
with Retailers
25 Employees
Slide4THE PROBLEM
People are busy. They don’t want (or cannot) invest 1-2 hours of their time for grocery shopping.
E-commerce e M-Commerce
is
booming
in
all
products
categories.
Grocery is
still lagging
due to lack of on-line offer.
Slide5ITALY
150B
MARKET
Slide6ON-LINE GROCERY MARKET SHARE
0,35%
4%
8%
source: Osservatorio eCommerce B2c, Politecnico di Milano | Osservatori.net
0.5B€
30% CAGR
accelerating
Slide7COMPETITIVE LANDSCAPE
eGrocery 1.0
eGrocery 2.0
eGrocery 3.0
Click and Collect
24/48 hours delivery
Same day delivery
Pure
Players
Brick
&
Mortar
Players
Slide8DIFFERENTIATING FACTORS
Grocery
e-commerce
Grocery
m-
commerce
(
App
)
Same
day delivery
1 hour delivery
1 hour delivery
window
Marketplace
(store
choice
)
No Inventory/
Warehouse
/
Trucks
Slide9Order your groceries online
HOW IT WORKS - Customers
Slide10Order your groceries online
1.
Choose your favorite store
2.
Add the items to your cart
3.
Select the delivery time
(even same-day!)
4.
Order
HOW IT WORKS - Customers
Slide11Order your groceries online
A shopper will shop for you
HOW IT WORKS - Customers
Slide12HOW IT WORKS - Customers
Order your groceries online
A shopper will shop for you
Get everything
at home
Slide13A platform that manages the
crowdsourcing of couriers and their geo-location using an algorithm that determines which courier will complete the delivery in order to optimize his or her revenue and ensure fast and efficient service for customers.
THE PRODUCT - Back-end
Slide14OUR CUSTOMERS
Elderly/Disabled
Movement problems and difficulty in carrying weights
Professionals
Lack of free time and unpredictable working time
Young Mothers
Limited free time and difficult to grocery shop
Ho.Re.Ca
Time scarcity and need of optimization
Slide15OUR SHOPPERS
Student
Variable free time
Need/desire to cover part
of his/her expenses
Part-time worker
Regular free time
Need to “round off”
his/her income
Unemployed
Entire day free
Need of some source
of income
Slide16BUSINESS MODEL: 3 REVENUE STREAMS
Retailers
Industry
Customer
Delivery Fee
Merchant Fee
Advertising
& Data
€
€
€
We charge 4.9€
Advertising campaigns with FMCG brands. We are partnering Barilla, Ferrero, Danone, Nestlé and many others
Big data reports for FMCG Brands
We partnered with some of our merchants to offer in-store prices
Partnership agreement include a merchant fee
For non-partnered merchants, we add a mark-up to partially cover the cost of logistics.
Slide17KEY METRICS
600k€
grocery
sales/month
8.000
orders/month
70%
orders returning
customers
4,3/5
average customer rating
65€
average basket value
+15%
monthly growth
16
Cities
700
shoppers
Slide18TEAM
Federico Sargenti -
CEO
Head of
Grocery
Italy &
Spain
(5Y)
Supply Chain
Director
(5Y)
Logistic
Manager (1Y)
Enrico Pandian –
FOUNDER
Founder
and CEO
(3Y)
ReCommerce.it
Founder
and CEO
(3Y)
Marketin
g Manager (2Y)
Gianluca Parisi –
Business Development
Brand Manager (6Y)
Product Manager (2Y)
Alessandro Angelini –
CFO & COO
Associate (1Y)
Senior
Strategy
Analyst (3Y)
Financial Controller (2Y)
Marco Risi –
CTO
Front-end Developer
(3Y)
Full
Stack
Developer
(2Y)
Ivan Cogliati –
CMO, CPO, CAO
Senior Analyst
(3Y)
Marketing,
Partnerships
Manager (2Y)
Slide19FUNDING
June
2016
€3M
Round
2017
X4
Growth
2018
New
Round
Slide20M&A IN THE FMCG SPACE
Slide21THANK YOU!
federico@supermercato24.it
www.supermercato24.it