Michael Dowling Director Chapter Relations Office and International Relations Office American Library Association mdowlingalaorg wwwusfinancialcapabilityorg 60 of people nationally live paycheck to paycheck ID: 1029951
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1. A partnership between the Federal Reserve Bank of Chicago and the American Library AssociationMichael Dowling, Director Chapter Relations Office and International Relations OfficeAmerican Library Associationmdowling@ala.org
2. www.usfinancialcapability.org/60% of people nationally live paycheck to paycheck60% of people do not have a rainy day fund of three months income62% of people did not comparison shop for a credit card66% of households with dependent children are not saving for their child’s college education58% have not even tried to figure out how much they need to save for retirement
3. Why Libraries?MissionPart of the SolutionGood Unbiased Trustworthy PartnersAccess and VisibilityEcosystem (state libraries, state and regional associations, regional systems, public libraries, school libraries, academic libraries, special libraries)STRICTLY NO SELLING at any MSW event
4. Great Partnership Fit for ALACollaborate with Trusted Partner- Federal Reserve Bank of ChicagoTake Successful Regional Program National- Get libraries across the county involved. All types of libraries can participate- Libraries can assist their communities at any level Literacy is a key ALA Action Area – Assists and promotes libraries in helping children and adults develop the skills they need-the ability to read and use computers- the ability to seek and effectively utilize information resources is essential in a global information society.Incorporate ALA ‘@ your library’ branding
5. Over 250 Libraries in 38 States in 2012
6. California Libraries that Participated in 2012Alameda County LibrarySanta Clara County Library Pasadena Public Library Cal Poly Pomona University Library Kern County Library (Beale Memorial)
7. www.moneysmartweek.org
8. Reach New Partners for Libraries and ALAFederal Government (FED, SEC, FDIC, Social Security Administration, SBA)State Government (Treasurer, Banking, Insurance, Employment)Associations (Business, CPA, Financial Services)Companies (Credit Unions, Banks)Media (Newspapers, Radio, Television)University (Student Services, Finance/Business Dept., Extensions)School (PTA, Junior Achievement)
9. Money Smart Week Iowa PartnersAARP Bank of the West Bettendorf Family Museum Bettendorf Public Library Better Business Bureau of Greater Iowa Cedar Rapids Bank & Trust Cedar Rapids Public Library Center for Financial Success Community Bankers of Iowa Community Business Lenders Community Corrections Improvement Association Creditwise, LLC Davenport Public Library Deere Harvester Community Credit Union DM Neighborhood Resource Office Document Destruction and Recycling Services EdCo Community Credit Union Edward Jones Investments Federal Deposit Insurance Corporation Federal Reserve Bank of Chicago Four Legacies Mortgage Gazette Communications Goodwill of the Heartland Grant Wood Area Education Association Hiawatha Public Library Horizons Consumer Credit & Counseling Service Iowa Association for Business and Industry Iowa Association of Student Financial Aid Administrators Iowa Attorney General's Office Iowa Bankers Association Iowa College Access Network Iowa College Aid Commission Iowa Credit Union League Iowa Department of Education Iowa Division of Banking Iowa Insurance Division Iowa Society of Certified Public Accountants Iowa State Treasurer Iowa Public Television Iowa Society of Certified Public Accountants Iowa State Bank Iowa State University Extension Johnston Public Library Junior Achievement of Eastern Iowa Kelley Insurance Center — Drake University Kirkwood Community College Marion Public Library Metro Library Network Moline Public Library Moline School District QC Dollarwi$e Quad-City Times Rock Island Public Library Rock Island School District Royal Neighbors of America Foundation SCORE State Historical Society of Iowa State Library of Iowa Taxpayer Advocate Service The Family Credit Union The Financial Specialists The National Bank The Women’s Connection UBS Financial Services United Way of Central Iowa University of Illinois Extension University of Iowa Community Credit Union US Bank U.S. Senator Charles Grassley U.S. Small Business Administration Wealth Advisors of Iowa Wells Fargo Bank West Des Moines Public Library
10. Key Bank Foundation as Partner
11. National and Local Media
12. Opportunities for Statewide Coalitions2006 – 5 communities in Wisconsin 2007 – 12 planning committeesFond du Lac: 50 events at library, mall, colleges, schools, senior center, etc. = 300 attendees2008 – 13 planning committeesFond du Lac: 50 events at 2 libraries, 1 university & large employers = 499 attendees2009 – 23 planning committeesFond du Lac: 120+ events at 5 libraries, 1 technical college & large employers = 1,000+ attendees2010 – 27 planning committeesWI: 600+ events, 12,500+ attendees, 453 nonprofit & corporate partnersFond du Lac: 60+ events at 5 libraries & large employers = 500+ attendees2011 – Financial Literacy Summit (transition from Oct to April)2012-- 26 planning committees (some consolidation)
13. 2012 Consumers Survey Results98% attendees find sessions valuable or very valuable91% attendees are likely or very likely to change their money habits based on what they learned95% attendees are likely or very likely to recommend a MSW class to friends or familyHow patrons hear about programs:Printed pamphlet-like calendars distributed through partnersNewspaperWord of mouthInternetBillboardBill inserts (bank statements, etc.)Company newsletter
14. Possible Program TopicsMoney Savvy KidsRetirement PlanningSmart InvestingCollege FinancingSavings Strategies Credit & DebtFinancial RecordkeepingCooking on a budgetCoupon ClubProtecting your finances in times of crisis or divorceIdentity TheftHow to start your own small business or foundation
15. 2008 Millionaire’s MindABC’s of RetirementShred Day2009Women and FinanceTime to Fill Your Buckets and RetireShred Day2010Shred Day2011Identity TheftShred DayMultigenerational ProgramAARP Tax AssistanceProgramming(Johnston Public Library, Iowa)
16. Shred Day Springfield Greene Co. Library (Missouri) The Library’s contracted shredding company set up their truck in our parking lotHigh attendance: in 4 hours, 67 patronsPatrons (and shredding company) asked us to do this more!Patrons were especially thankful that this service was providedLibrary received credit for poundage shredded
17. Coupon Moms Springfield Greene Co. Library (Missouri)Workshop on couponing for moms, with companion story time for kidsAttendance: 24Great timing: The staff really knew when moms and kids were in the library, and this presentation was of high interest to them.The attendees went on to continue meeting about coupons outside the library!
18. Money Smart Kids’ Contests (Fond Du Lac Public Library)Purpose: Start financial literacy early & get families talking about moneyContests: Essay, YouTube, Dollar Design Awards: State Treasurer awards 529 account scholarships; partners donate bonds, t-shirts, “Fondopoly” games, pencils, etc.
19. Bunny MoneyStory time using popular book Max and Ruby’s Bunny MoneyActivity: Kids decorated a shopping bag, were given “bunny money”, and could go to different tables and decide what to purchase with their money (candy, etc)Check out at the cash registerAttendance: 23
20. Programs for Kids & FamiliesRegional “Big Read”Just Saving My Money by Mercer Mayer17 participating libraries + 2 bookstores held same story-time programs Kids received a free copy of the book“Family Moolah Fun Day” Treasure hunt, money bingo, wheel of triviaPenny the PigPiggy bank with four slots (spending, saving, investing & donating)
21. Money Smart Programs for Teens
22. Successful Adult ProgramsWhen I’m 65 (Medicare, Medicaid benefits)Presented by a County Senior Benefit Specialist EmployeeRetirement planning Presented by a local financial plannerEstate Planning Presented by a lawyer & financial plannerInvesting 101 Presented by a financial educatorMoney Saving Travel Tips Presented by a AAA representativeShred Fest
23. Money Smart Week @ your academic library(Northeastern Illinois University)
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25. Trident Technical College, SCCredit BasicsFinancial Aid BasicsDeal or No Deal (Savvy Shopping)Identity TheftGetting There While Saving Fare (Going Green)
26. School Libraries
27. Money Smart Week WebsiteResourcesProgram IdeasPromotional Materialwww.moneysmartweek.org
28. Sign up online at www.moneysmartweek.orgProvide at least one class during MSW (April 20 – 27)Use current relationships with financial education presenters, or ask for ideas of possible presentersUse promotional materials to publicize eventsRegister events into online databaseReport program attendance, and survey evaluation resultsHow do libraries participate?
29. ALA ‘National Partner’
30. Registration Form
31. Specific Money Smart @ your library Resources and Logos Tabs
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34. Downloadable Logos and Promotional Materials
35. Bookmarks for Sale from ALA$10 pack of 250 (plus shipping and handling)
36. Money Smart Week @ your libraryArchived Webinarhttp://www.ala.org/offices/money-smart-week Learn how your library can be part of 'Money Smart Week @ your library,' a national initiative in its third year between the ALA and the Federal Reserve Bank (Chicago) to provide financial literacy programming to help members of your community better manage their personal finances. Libraries of all types can and do participate, providing programming for all ages and all stages of life on topics such as: basic budgeting; managing student debt; retirement planning; home purchasing; saving money through couponing; and how to prevent identity theft. Last year public, academic, school, and even prison libraries in 39 states participated.
37. Money Smart Week @ your library!!Join other libraries in Idaho, and hundreds across the country in this national initiative to help your community to better manage their personal finances!