/
[ePUB] - Marketing Strategy: Based on First Principles and Data Analytics [ePUB] - Marketing Strategy: Based on First Principles and Data Analytics

[ePUB] - Marketing Strategy: Based on First Principles and Data Analytics - PDF document

wserkbxwva59
wserkbxwva59 . @wserkbxwva59
Follow
344 views
Uploaded On 2021-09-14

[ePUB] - Marketing Strategy: Based on First Principles and Data Analytics - PPT Presentation

This is a brand new textbook on marketing strategy that focuses on the pursuit of solutions to four fundamental marketing problems1 All customers differ 2 All customers change 3 All competitors react 4 All resources are limitedStructured around these four First Principles of Marketing this imp ID: 880552

doument download

Share:

Link:

Embed:

Download Presentation from below link

Download Pdf The PPT/PDF document "[ePUB] - Marketing Strategy: Based on Fi..." is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.


Presentation Transcript

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