PDF-Beyond the Sale: How Direct Selling Brands Are Winning Customers With Smarter Digital Marketing

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A researchdriven look at 8 digital strategies from Scentsys social commerce to Amways loyalty programs showing how top direct selling brands blend personal connection

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A DIRECT SELLING GROWTH STUDY
Beyond the Sale
How Direct Selling Brands Are Winning Customers
With Smarter Digital Marketing
E
www.epixelmlmsoftware.com
INTRODUCTION
Why Digital Marketing Is the New Sales Floor
Direct selling has always run on relationships. Today those relationships start
—
and often
close
—
online. Leading network marketing brands are pairing personal connection with
data
-
driven digital tactics to reach customers, support distributors, and build
communities that outlast any single campaign.
Customer engagement
—
Deeper, more frequent brand
-
customer
-
distributor interaction
Trust & credibility
—
Local, cause
-
driven and transparent brand positioning
Sustainable growth
—
Loyalty and retenti

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