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LLUS13LicensingLive


LogiAnalyticsAlvin WongProduct Marketing LogiAnalyticsLicensingLiveAVEVAGroupLLUS13LicensingLiveLogiAnalyticsLogiAnalytics and Licensing as a DifferentiatorShift Logi Info as an OEM Embedded PlatformE

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Document on Subject : "LLUS13LicensingLive"— Transcript:

1 #LLUS13@LicensingLive @LogiAnalytics Alv
#LLUS13@LicensingLive @LogiAnalytics Alvin WongProduct Marketing, LogiAnalytics @LicensingLive@AVEVAGroup #LLUS13@LicensingLive @LogiAnalytics LogiAnalytics and Licensing as

2 a DifferentiatorShift: Logi Info as an
a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolve: Logi Vision as a Business Application #LLUS13@LicensingLive @LogiAnalytics LogiAnalytics and Licensing

3 as a DifferentiatorShift: Logi Info as
as a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolve: Logi Vision as a Business Application #LLUS13@LicensingLive @LogiAnalytics LogiAnalyticsHQ -McLean,

4 VAEuropean HQ -Reading, UK$23M of ventu
VAEuropean HQ -Reading, UK$23M of venture raised from #LLUS13@LicensingLive @LogiAnalytics Traditional Business Intelligence IndustrySolve with new technology and new busi

5 ness model #LLUS13@LicensingLive @LogiAn
ness model #LLUS13@LicensingLive @LogiAnalytics for rapidly creating rich, interactive information applicationsScalable information distribution Web architectureDevelop apps

6 easily & quicklyNo user feesEasy to dep
easily & quicklyNo user feesEasy to deploy & scaleResponsive to business needsMinimal time to valueCost-effective info delivery #LLUS13@LicensingLive @LogiAnalytics Licensi

7 ng as a DifferentiatorDifferentiated our
ng as a DifferentiatorDifferentiated our offeringResulted in low per-user TCO #LLUS13@LicensingLive @LogiAnalytics From Gartner 2013 Magic Quadrant on Business Intelligence

8 and Analytics Platforms:“... among
and Analytics Platforms:“... among the highest percentage of external users using its product for more externally facing applications.” #LLUS13@LicensingLive @Logi

9 Analytics #LLUS13@LicensingLive @LogiAna
Analytics #LLUS13@LicensingLive @LogiAnalytics Licensing Process Overview Customer Devnetand creates an Customer logs into Devnetto create a license key 1 2 3 4 Customer Env

10 ironment 2 Service 1 3 DB Devnet 4 #LLUS
ironment 2 Service 1 3 DB Devnet 4 #LLUS13@LicensingLive @LogiAnalytics LogiAnalytics and Licensing as a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolve:

11 Logi Vision as a Business Application #L
Logi Vision as a Business Application #LLUS13@LicensingLive @LogiAnalytics LogiAnalytics and Licensing as a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolv

12 e: Logi Vision as a Business Application
e: Logi Vision as a Business Application #LLUS13@LicensingLive @LogiAnalytics What is the OEM (Embedded) Practice?Software and SaaSProviders embed LogiInfo as their own #LL

13 US13@LicensingLive @LogiAnalytics Licens
US13@LicensingLive @LogiAnalytics Licensing is 3most important buying criteriaHow important were the following factors in choosing the specific third-party product(s) to del

14 iver analytics? Experience in our space
iver analytics? Experience in our space Very important #LLUS13@LicensingLive @LogiAnalytics Server-based licensing is not ideal for:Start-ups with few customersLarger system

15 s who deploy across multiple servers #LL
s who deploy across multiple servers #LLUS13@LicensingLive @LogiAnalytics Aligning to Customer ValueOffer multiple models…Server-basedCustomer-basedAlign with the custo

16 mer business modelAddress the multiple s
mer business modelAddress the multiple sub-segments of the businessOffer option to switch between models #LLUS13@LicensingLive @LogiAnalytics OEM segment �makes up 50

17 % of overall business #LLUS13@LicensingL
% of overall business #LLUS13@LicensingLive @LogiAnalytics LogiAnalytics and Licensing as a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolve: Logi Vision a

18 s a Business Application #LLUS13@Licensi
s a Business Application #LLUS13@LicensingLive @LogiAnalytics LogiAnalytics and Licensing as a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolve: Logi Visio

19 n as a Business Application #LLUS13@Lice
n as a Business Application #LLUS13@LicensingLive @LogiAnalytics A New Product with a New Business ModelApplication for visual analytics and data discoveryIntended for busin

20 ess usersDeployed hosted or installedTra
ess usersDeployed hosted or installedTransactional evaluation and sales cycle AnalyzeVisualizeSocialize #LLUS13@LicensingLive @LogiAnalytics rialsTrial-to-paid licenseUsage-

21 based (data usage)Post-paid vspre-paid #
based (data usage)Post-paid vspre-paid #LLUS13@LicensingLive @LogiAnalytics How data is being used?What parts of the application do customers use?How long do users spend on

22 specific functions? #LLUS13@LicensingLiv
specific functions? #LLUS13@LicensingLive @LogiAnalytics License ProvisioningLicense ValidationApplication Usage Monitoring #LLUS13@LicensingLive @LogiAnalytics Build vsBuyD

23 ifficult and resource-intensive to build
ifficult and resource-intensive to build and updateProduct and licensing are moving to the cloudProduct Management and Sales want flexibilityEngineering wants to invest in p

24 roduct, not licensing #LLUS13@LicensingL
roduct, not licensing #LLUS13@LicensingLive @LogiAnalytics Process Overview Customer which is given a unique EMS emails Entitlement ID to Customer installs Logi Vision Logi

25 Vision initializes with License rights d
Vision initializes with License rights downloaded to Logi Vision refreshes with 1 2 3 4 5 Customer Environment 3 2 5 4 6 6 7 7 DB 0 0 1 8 8 #LLUS13@LicensingLive @LogiAnaly

26 tics Usage-basedPost-paidOrder processin
tics Usage-basedPost-paidOrder processing to SFDC and license provisioningAutomate SFDC to EMS workflow #LLUS13@LicensingLive @LogiAnalytics Increase flexibilityReduce time-

27 to-marketHeadcount re-allocation (1+ FTE
to-marketHeadcount re-allocation (1+ FTE)Improve user experienceSolution costTraining (2 days, developers and customer service)Integration of runtime componentsChange in ope

28 rations #LLUS13@LicensingLive @LogiAnaly
rations #LLUS13@LicensingLive @LogiAnalytics LogiAnalytics and Licensing as a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolve: Logi Vision as a Business A

29 pplication #LLUS13@LicensingLive @LogiAn
pplication #LLUS13@LicensingLive @LogiAnalytics LogiAnalytics and Licensing as a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolve: Logi Vision as a Busines

30 s Application #LLUS13@LicensingLive @Log
s Application #LLUS13@LicensingLive @LogiAnalytics Align with valueListen to the marketSegment your marketReduce friction in the processBe different! #LLUS13@LicensingLive @

31 LogiAnalytics Evolution of Licensing at
LogiAnalytics Evolution of Licensing at Logi AnalyticsLogiAnalytics and Licensing as a DifferentiatorShift: Logi Info as an OEM (Embedded) PlatformEvolve: Logi Vision as a B