OTHER LEDES AND QUOTES Yet again… there’s more!
Description: OTHER LEDES AND QUOTES Yet again theres more! WHEN TO USE INVERTED PYRAMID: Breaking news stories News that is happening NOW or has just happened Accidents Crime Fires Election results Verdicts in court Sports events Business events
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slide1. OTHER LEDES
AND QUOTES Yet again… there’s more!<br>
slide2. WHEN TO USE INVERTED PYRAMID: Breaking news stories News that is happening NOW or has just happened
Accidents Crime Fires Election results Verdicts in court Sports events Business events Straight hardline news<br>
slide3. VARIATIONS ON THE LEDE USE WHEN THE NEWS IS NOT URGENT OR
WHEN THE STORY IS A FEATURE STORY
Delayed lede
Suspense lede
Descriptive lede
Alternative leded<br>
slide4. DIFFERENCES OF BREAKING NEWS VS. FEATURE NEWS BREAKING NEWS OR HARD NEWS
Tells about current events that affect the reader
Timely and concise
FEATURE NEWS OR SOFT NEWS
Appeals to the emotional side
Is not necessarily timely<br>
slide5. THEY ARE WRITTEN DIFFERENTLY!! Breaking news - best written in inverted pyramid, no emotional involvement, just the facts, the reader can stop reading any time and STILL know the outcome of the story because THE LEDE is the outcome.
Feature news - various styles depending on the author’s “voice,” inverted pyramid is useless, emotional involvement from the reader, usual a withholding of information for effect<br>
slide6. SOFT NEWS OR FEATURE LEDES: Delayed lede
Triggers the reader’s curiosity or raises an important concern
EXAMPLE:
Without the passage of the April tax levy, Mexico High School knew the odds were slim to none in favor of building a new computer lab. When the levy failed to pass, hope began to fail as well. But things took an upswing when local businessman and former English teacher Bill Hoskins presented the board with a check for the exact estimated amount of construction costs for the multi-million dollar facility.<br>
slide7. SOFT NEWS OR FEATURE LEDES: Suspense lede
Begins with a clever or interesting example that illustrates the story’s theme.
The news is placed in the second sentence (delayed for one sentence to make room for the hook).
EXAMPLE:
Mexico High School may not have passed their April tax levy, but that doesn’t mean they won’t be building a new computer lab. Thanks to a generous donation from a local businessman and former teacher, construction will begin on May 30.<br>
slide8. SOFT NEWS OR FEATURE LEDES: Descriptive ledes
Paint a picture for the reader before they reach the meat of the story.
EXAMPLE:
Glass and steel, such a harsh contrast to the traditional red brick of the towering facade of Mexico High School. The planned computer lab would have been a juxtaposition to the overall appearance of the current facility.<br>
slide9. THE NUT GRAPH: When a journalist uses an alternative lede, the next portion of the story is called a “NUT GRAPH.”
The nut graph or nut graf explains the news value of the story.
EXAMPLE:
Mexico High School may not have passed their April tax levy, but that doesn’t mean they won’t be building a new computer lab. Thanks to a generous donation from a local businessman and former teacher, construction will begin on May 30. (This is the nut graph because it contains the news that there has been a donation and the outcome is that the lab will be built!)<br>
slide10. QUOTES DO’S AND DO NOT’S: Do not use quotes as ledes; also do not use questions as ledes.
Do not use quotes to explain something complex. Paraphrase the quote and break it down so that the audience can understand it.
ALWAYS make sure your quote has an attribution (is credited to the person who said it)<br>
slide11. OTHER LEDES
AND QUOTES Yet again… there’s more!<br>
AND QUOTES Yet again… there’s more!<br>
slide2. WHEN TO USE INVERTED PYRAMID: Breaking news stories News that is happening NOW or has just happened
Accidents Crime Fires Election results Verdicts in court Sports events Business events Straight hardline news<br>
slide3. VARIATIONS ON THE LEDE USE WHEN THE NEWS IS NOT URGENT OR
WHEN THE STORY IS A FEATURE STORY
Delayed lede
Suspense lede
Descriptive lede
Alternative leded<br>
slide4. DIFFERENCES OF BREAKING NEWS VS. FEATURE NEWS BREAKING NEWS OR HARD NEWS
Tells about current events that affect the reader
Timely and concise
FEATURE NEWS OR SOFT NEWS
Appeals to the emotional side
Is not necessarily timely<br>
slide5. THEY ARE WRITTEN DIFFERENTLY!! Breaking news - best written in inverted pyramid, no emotional involvement, just the facts, the reader can stop reading any time and STILL know the outcome of the story because THE LEDE is the outcome.
Feature news - various styles depending on the author’s “voice,” inverted pyramid is useless, emotional involvement from the reader, usual a withholding of information for effect<br>
slide6. SOFT NEWS OR FEATURE LEDES: Delayed lede
Triggers the reader’s curiosity or raises an important concern
EXAMPLE:
Without the passage of the April tax levy, Mexico High School knew the odds were slim to none in favor of building a new computer lab. When the levy failed to pass, hope began to fail as well. But things took an upswing when local businessman and former English teacher Bill Hoskins presented the board with a check for the exact estimated amount of construction costs for the multi-million dollar facility.<br>
slide7. SOFT NEWS OR FEATURE LEDES: Suspense lede
Begins with a clever or interesting example that illustrates the story’s theme.
The news is placed in the second sentence (delayed for one sentence to make room for the hook).
EXAMPLE:
Mexico High School may not have passed their April tax levy, but that doesn’t mean they won’t be building a new computer lab. Thanks to a generous donation from a local businessman and former teacher, construction will begin on May 30.<br>
slide8. SOFT NEWS OR FEATURE LEDES: Descriptive ledes
Paint a picture for the reader before they reach the meat of the story.
EXAMPLE:
Glass and steel, such a harsh contrast to the traditional red brick of the towering facade of Mexico High School. The planned computer lab would have been a juxtaposition to the overall appearance of the current facility.<br>
slide9. THE NUT GRAPH: When a journalist uses an alternative lede, the next portion of the story is called a “NUT GRAPH.”
The nut graph or nut graf explains the news value of the story.
EXAMPLE:
Mexico High School may not have passed their April tax levy, but that doesn’t mean they won’t be building a new computer lab. Thanks to a generous donation from a local businessman and former teacher, construction will begin on May 30. (This is the nut graph because it contains the news that there has been a donation and the outcome is that the lab will be built!)<br>
slide10. QUOTES DO’S AND DO NOT’S: Do not use quotes as ledes; also do not use questions as ledes.
Do not use quotes to explain something complex. Paraphrase the quote and break it down so that the audience can understand it.
ALWAYS make sure your quote has an attribution (is credited to the person who said it)<br>
slide11. OTHER LEDES
AND QUOTES Yet again… there’s more!<br>