Gastronomy Fragmentation around gastronomy Lack of visibility Lack of appreciation of the value of food Provides regions with a marketing tool to reach consumers as well as galvanise support by instilling pride in local products and food traditions ID: 480520
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THE ART AND KNOWLEDGE INVOLVED IN PREPARING AND EATING GOOD FOOD!
Gastronomy Slide3
Fragmentation around gastronomy
Lack of visibility
Lack of appreciation of the value of food
Provides regions with a marketing tool to reach consumers as well as galvanise support by instilling pride in local products and food traditions.
WHY A EUROPEAN REGIONAL AWARD Slide4
To contribute to a better quality of life in European regions
To support inter-collaboration of regions
Educating for better health and sustainability
Stimulating gastronomic innovation
AIM OF THE PLATFORM & AWARD Slide5
Awarded Regions 2016Slide6Slide7
PRINCIPLES
The European Region of Gastronomy PlatformSlide8
The European Region of Gastronomy Platform
PRINCIPLESSlide9
The European Region of Gastronomy
programme will
Showcase regional gastronomy at European level
Build regional identify by giving visibility to traditional food ways
Support local economies by stimulating public and private sector funding potential
Create strong links between sustainable tourism and cultural sectors
Provide a focus on innovation and learning to support smart growth
Develop awareness on wider food issues for healthy living and sustainability
PROGRAMMESlide10
European Region of Gastronomy areas of focus include
FOCUS AREASSlide11
Each region hoping to bid for the title has to produce a
bid book.
The bid book should be approximately 20 pages in length and outline the stakeholder group, regional challenges to be addressed during the year, an events and projects programme, evaluation
plan and budget.
Each year a call will be launched for subsequent years. Galway, West of Ireland will be formally announced as a Candidate for 2018 as part of Expo-Milan in Italy next week.
10
th
January 2016 is the deadline for regions hoping to become European Region of Gastronomy in 2018 to submit their bid book.
February / March 2016 each region to present their bid book to an international jury of experts.
September 2016 award ceremony for European Region of Gastronomy 2018.
Thereafter each region to work with all stakeholders on their programme of activities for their year and establish structures (sub-groups) to manage the programme.
BIDDING FOR THE TITLE Slide12
Title and brief description of the programme
Relationship to the key focus areas of the European Region of Gastronomy
Sustainability and legacy
Citizen Inclusion
Education
Supporting SMEs
SELECTION CRITERIA Slide13
Galway, West of Ireland-Candidate European Region of Gastronomy 2018Slide14
Galway, West of Ireland-Candidate European Region of Gastronomy 2018Slide15
Galway, West of Ireland-Candidate European Region of Gastronomy 2018Slide16
European Region of Gastronomy areas of focus include:
FOCUS AREAS