Redux A look at the numbers The average price of a single ebook increased drastically in 2012 Current NYT Bestsellers Available as eBooks in OverDrive as of June 30 2013 Fiction Hardcover ID: 494914
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Slide1
HarperCollins Redux
A look at the numbersSlide2
The average price of a single ebook
increased drastically in 2012Slide3
Current NYT Bestsellers Available as eBooks in OverDrive
as of June 30, 2013
Fiction Hardcover
Inferno
And the Mountains Echoed
Bad Monkey
The Silver StarThe Eye of MolochThe King’s DeceptionThe Last Original WifeRevenge Wears PradaThe HitZero Hour
Nonfiction Hardcover
Happy, Happy, Happy
American Gun
Lean In
Dad is Fat
Keep it Pithy
Eleven Rings
The Guns at Last Night
Let’s Explore Diabetes with Owls
Collapse of Dignity
The Duck Commander FamilySlide4
…including HarperCollins Books
Hardcover Fiction
Inferno
And the Mountains Echoed
Bad Monkey
The Silver Star
The Eye of MolochThe King’s DeceptionThe Last Original WifeRevenge Wears PradaThe HitZero Hour
Hardcover Nonfiction
Happy, Happy, Happy
American Gun
Lean In
Dad is Fat
Keep it Pithy
Eleven Rings
The Guns at Last Night
Let’s Explore Diabetes with Owls
Collapse of Dignity
The Duck Commander
FamilySlide5
How much does a single copy of each book cost?
One copy/one user
Inferno - $85
Bad Monkey - $80.85
The King’s Deception - $81
Lean In – $74.85
Dad is Fat - $75Keep it Pithy – $65.97Collapse of Dignity - $26.95Metered accessThe Last Original Wife - $21.99American Gun - $23.99Slide6
How much does a single copy of each book cost?Slide7
Let’s assume each book
is as popular as the most popular books in the collection
…
Fiction: 459 check outs
Nonfiction: 334 check outsSlide8
How many HarperCollins licenses would we have to buy to meet the demand?
Fiction: 18 copies
Nonfiction: 13 copiesSlide9
What would be the total cost based on each lending model?
One copy/one user
Inferno - $
85 X 5 = $425
Bad Monkey - $
80.85 X 5 = $404.25
The King’s Deception - $81 X 5 = $405Lean In – $74.85 X 5 = $375.25Dad is Fat - $75 X 5 = 375Keep it Pithy – $65.97 X 5 = $329.85Collapse of Dignity - $26.95 X 5 = $134.75Metered accessThe Last Original Wife - $21.99 X 18 = $395.82American Gun - $
23.99 X 13 = $311.87 Slide10
What would be the total cost based on each lending model?Slide11
What is the cost per check out?
One copy/one user
Inferno -
$425/468 = $0.91
Bad Monkey -
$404.25/468 = $0.86
The King’s Deception - $405/468 = $0.87Lean In – $375.25/338 = $1.11Dad is Fat - $375/338 = $1.23Keep it Pithy – $329.85/338 = $0.98Collapse of Dignity - $134.75/338 = $0.40Metered accessThe Last Original Wife - $395.82/468 = $0.85American Gun - $311.87/338 = $0.92Slide12
What is the cost per check out for each title?Slide13
What will the cost per
circ
be in the future?Slide14
Pattern of circulationSlide15
Pattern of circulation
1 copy of The Confession every 1.9 months (about 6 copies a year)
1 copy of Unbroken every 2.6 months (about 5 copies a year)Slide16
Worst Case Scenario
Metered access model
Cost stays the same - $21.99
Project number of circs for 5 years – 780
30 licenses needed
$659.70 investment
$0.85 per check outA potential additional investment of $131.94 every yearOne copy/one user5 copies already purchased at $85Project number of circs for 4 years – 780$425 investment$0.54 per check outSlide17
Best case scenario
Metered access
model
Price falls to $12.99 after first year, then $9.99 the second year.
$21.99 for first 6 licenses = $134
$12.99 for next 6 licenses = $74.94
$9.99 for remaining licenses = $179.82 Total investment = $388.76Cost per circ = $0.50A potential additional investment of $59.94 per yearOne copy/one user5 copies already purchased at $85Project number of circs for 5 years – 780$425 investment$0.54 per check outSlide18
Projected Cost Per Circ