0K - views

Jonathan Berman London Business School

Jonathan Berman London Business School Share of Wallet: Charity is easily crowded out by other discretionary expenses Impact: When push comes to shove, emotions trump welfare maximization (Berman et al., 2018)

Embed :
Presentation Download Link

Download Presentation - The PPT/PDF document "Jonathan Berman London Business School" is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.

Jonathan Berman London Business School






Presentation on theme: "Jonathan Berman London Business School"— Presentation transcript:

Jonathan BermanLondon Business School

Share of Wallet: Charity is easily crowded out by other discretionary expensesImpact: When push comes to shove, emotions trump welfare maximization (Berman et al., 2018)Barriers to Maximizing Social Welfare Via Charity 2How much would you donate to charity if you earned $50,000 per year? (N = 505)Current income Under $50,000 $500 Actual $125 Mary is thinking of donating to one of two charities. Charity A is local. Charity B is distant. She feels an emotional connection to local causes. Which charity should she donate to? Local Charity (60%)What charity does the most good?  Distant Charity (69%) Jonathan Z. Berman

Harnessing Reputational Incentives to Create a “Culture of Giving”Observability increases cooperation better than material rewards (Kraft-Todd et al., 2015)However, there are strong norms against “public displays of generosity” No one likes a braggart (Berman et al., 2015)And we often derogate “do-gooders” (Minson & Monin, 2012)Still, there is hope: Creating A “Culture of Giving”3 Jonathan Z. Berman