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Goth Barbie Goth Barbie

Goth Barbie - PowerPoint Presentation

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Uploaded On 2017-08-08

Goth Barbie - PPT Presentation

What is a line that Goth Barbie competes with BARBIE The article said that Monster High wannabes were everywhere at the Toy Fair What are wannabees What is the word for something that is an imitation of an existing product but a legal one usually ID: 576884

goth barbie launched article barbie goth article launched relate imitation word brand mom aspirational

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Presentation Transcript

Slide1

Goth BarbieSlide2

What is a “line” that Goth Barbie competes with?

BARBIE!Slide3

The article said that Monster High wannabes were everywhere (at the Toy Fair). What are “

wannabees

?” What is the word for something that is an imitation of an existing product, but a legal one (usually)?

wannabee

-tries to be like something elseknock-off

-imitationSlide4

Other toymakers want to “get in on the _________”

game!Slide5

What

turns off

the mom who speaks in the story about Goth Barbie?

how skinny/scrawny she is!Slide6

Goth Barbie was launched in 2010. What is a synonym for launched? (hint—French word in the article)

debutedSlide7

What does the mom mean when she says that Goth Barbie is more “relatable” than regular Barbie?

Young girls/teens can relate to her/empathize/feel similar to herSlide8

What is the brand message according to the article?

…The brand is to really celebrate you own freaky flaws!”Slide9

Is Goth Barbie

aspirational

?

Why or why not?

It is not aspirational in a traditional sense. People don’t want to be like her though they may relate to her.Slide10

Discuss as a class

—Would Goth Barbie work or not in your country? Why or why not?