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Characterizing Online Social Characterizing Online Social

Characterizing Online Social - PowerPoint Presentation

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Characterizing Online Social - PPT Presentation

Networks Orkut Fabricio Benevenuto Tiago Rodrigues Meeyoung Cha Virgilio Almedia Presented by Gregory Peaker Sankalp Kohli Dataset Duration amp Time of Data Is 12 days between March 26 through April 6 2009 representative ID: 572179

aggregator orkut social user orkut aggregator user social section data network 2009 osn april tab users return requests

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Slide1

Characterizing Online Social Networks Orkut

Fabricio

Benevenuto

, Tiago

Rodrigues

,

Meeyoung

Cha,

Virgilio

Almedia

Presented by Gregory Peaker,

Sankalp

KohliSlide2

DatasetDuration & Time of DataIs 12 days between March 26 through April 6 2009 representative?Mid-terms, Finals, Spring Break?

Is it representing OSN’s?

Orkut

had the largest number of users and accounted for nearly 98% of all HTTP requests”

Accidental clicks

Crawl user profiles April 10-17, 2009

Clickstream

data March 26-April 6, 2009Slide3

Why Social Network Aggregator?Why Social Network Aggregator?Biased users?“After discarding non-OSN related log entries, 17% of HTTP requests related to accessing following four OSNs”

Is this an actual OSN aggregator?

User Interface of aggregator can influence user behavior

Is this why

Orkut

accounts 98

%

Data represents 71% from Brazil and 12% from India

Section 2.1.2 – what is “single visit”?Slide4

Data LimitationsExplain the different OSNs better“Linkedin is a network used mainly for professional”How about orkut, hi5,

myspace

?

Session

We know user is connected, but don’t know if actively using OSN or browsing other tab?

How they measure sessions?

SessionID

on server

Leave tab open, and return in hour

Close tab, and return in 10 minSlide5

Flaws in ExperimentSection 5.2Disregards online social network information provided on home pagesWall Posts, Comments, News FeedsSection 4.1“browsing accounted for 92% of all requests”, what is the other 8% of

requests

In same paragraph, “number of users who ever browsed messages was 13 times larger than those who sent messages”

Section 4.2 – “MySpace showed a different profile from

Orkut