Presentations text content in BANKING SERVICES Rethinking Financial Services
Slide1
BANKING SERVICES
Rethinking Financial Services
Taking Stock of our achievements and forging the way forward
Slide2ACCESS FRONTIER
Given Current Products
Opportunities for Banks
Where are the low hanging fruits?
Slide3Demand vs. Supply
Slide417% (4.7 million) of
adults 16 years or older are banked
How many adult Tanzanians are Banked?
Slide5In order to identify
opportunities for
the banking industry
– the unbanked is segmented to identify individuals amongst the banked who “
LOOKS LIKE
” the banked
MAIN DRIVERS OF THIS SEGMENTATION
were found to be:
- connectivity
- education levels achieved
- numeracy levels
- wealth - asset base & PPI
With this approach the unbanked is segmented into 3 segments :
Bankable segment
– with current products on offer these individual should be bankable
Development segment
– adults in this segment lacks some of the characteristics that would make them bankable – some changes are needed (either on the supply or the demand side)
Unbankable segment
– adults in this segment are so significantly different from the current bank adults that they will most likely not be banked in the short term and no changes in the market
Identifying opportunity
Slide6Unbankable
7.6 m adults
Unbanked
23.2 m
adults
Bankable
6.6 m adults
Development
9 m adults
Is there opportunity in the unbanked?
Slide7Age: The Bankable are skewed towards 16 to 24 years
Slide8Education: The Bankable are skewed towards those with higher levels of education
Slide9Financial Inclusion: The Bankable are more likely to use mobile money services
Slide10Access: The Bankable are close to Bank Service Points and Mobile Money Agents
Slide11Confidence: The Bankable are comfortable dealing with Banks but less comfortable going into Banks
Slide12Cluster Distribution: The Bankable are significantly urban skewed
Slide13The Bankable are likely to save and send money to someone in the past 12 months
Slide14
BANKING SERVICES Rethinking Financial Services
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