AXON International Reach 2 Specialist healthcare consulting firm Healthcare arm of one of the largest independent communications firms in the world NATIONAL Public Relations Global reach through affiliates ID: 219279
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AXON CommunicationsSlide2
AXON International Reach
2
Specialist healthcare consulting firm
Healthcare arm of one
of the
largest independent communications
firms in the world: NATIONAL Public RelationsGlobal reach through affiliatesWPP familyExtensive network of independent specialist firmsSlide3
Unique, Integrated
Offering
3
Media relations
(
digital/ traditional)
Patient and professional advocacy
Market access
Issues preparedness
Internal communication
Patient recruitment
and
retention
Investigator motivation
Phase IV programmesHealth outcomes
Opinion leader mapping and engagementAdvisory boardsEducation eventsCongress activities – symposia, etc.Content and medical writingPublications planningSlide4
Key Strengths (1)
4
Understanding of communications and education needs of brands at
pre-launch, launch and as brands
mature
Defining
clear objectives then designing the optimal mix of educational
and commercial communications strategies
Shaping strategy to deliver the right blend of education and
communications at the right stage
Ability to translate complex science to multiple audiences
Strong KOL expertise
PhDs integrated into communications
programmes
Strategic communications planning
Communications
rooted in scienceSlide5
Key Strengths (2)
5
Identification of key stakeholders
Designing communications strategies to secure input earlier,
take
ownership and participate
fully
Utilising the right media for the right audiences at the right time
Reinforcing and extending dialogue across media
Internal and external stakeholder engagement
Blending traditional and digital media approaches
Market accessSlide6
Effective, Targeted
Communications
6
We design campaigns
with the optimal communications mix for achieving your goals: leveraging significant expertise in print, broadcast, digital and
live eventsSlide7
Big Picture
Thinking, Precisely
Targeted
7Slide8
Our Talented Team
8Slide9
Quotes From
Our
Clients
9
‘
I have been in this industry for almost 27 years and with Janssen-
Cilag
for 14 years and this educational symposium was the best I have attended. It puts us on the map as true educators of healthcare professionals.’
Director,Medical
Affairs
‘Thanks for
the
very professional work and conduct of the media event.
’
Chair
‘I think the entire team - including AXON - deserves a big congratulations. Organising the booth and the symposium in such a short timeframe was a real challenge.’
Director, Public Affairs and Communications
‘We had a very successful meeting yesterday: almost 500 attendees for our first commercial symposium and a lot of traffic today at the booth to get the slides of the presentations. All USB memory sticks were gone and we have
a huge
amount of demand! This meeting was our first key milestone towards a
successful
launch: thanks to your hard work, flexibility and ideas we made it a success! ’
Product Director, Strategic Marketing
‘I would just like to say how very impressed I was and proud to have worked with [your team] last weekend. They were efficient and helpful all through the event and really are team players.
I
personally felt proud to be working with them as they obviously gave 200% to the cause and were always ahead of the programme, which ran effortlessly.
’
Medical
Education Manager
, UK
‘Thanks so much to the Axon Team for
your
support and help setting up and delivering our Madrid symposium.
Your professionalism, courtesy and attention to detail was all appreciated, and I heard many favourable comments from faculty and audience.’
VP, European Medical AffairsSlide10
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Our Clients
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Thank you