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Everything as a Service, including Big Data: Everything as a Service, including Big Data:

Everything as a Service, including Big Data: - PowerPoint Presentation

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Everything as a Service, including Big Data: - PPT Presentation

BDaaS FrancoBritish bilateral workshop on Big Data London November 2012 Mick Symonds Principal Solutions Architect Atos MS NL 7 November 2012 Introducing Atos Atos is an international information technology services company delivering hitech transactional services consulting system ID: 385225

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Slide1

Everything as a Service, including Big Data: BDaaS

Franco-British bilateral workshop on Big DataLondonNovember 2012

Mick Symonds

Principal Solutions Architect, Atos MS NL,

7 November 2012Slide2

Introducing Atos

Atos is an international information technology services company, delivering hi-tech transactional services, consulting, systems integration and managed services.

Atos is focused on business technology that powers progress and helps organizations to create their firm of the future. It is the Worldwide Information Technology Partner for the Olympic Games and is quoted on the Paris

Eurolist

Market. Atos operates under the brands Atos, Atos Consulting & Technology Services, Atos

Worldline and Atos Worldgrid.Annual revenues of € 8,6 billion (pro-forma 2010) Almost 74,000 business technologists worldwide in 42 countriesWorldwide headquarters in Bezons / Paris, FranceAtos was established on July 1st 2011, following the successful integration of Atos Origin and Siemens IT Solutions and Services and the establishment of a global strategic partnership with Siemens AGSlide3

Foundation IT Services:Global Delivery

to Trusted Partner

ERP Applications

Desktop

Server Management

900,000 SAP users

2,4

Million Seats

45 Million calls / year

105,000 managed server instances (74,000 managed physical servers)

Data Centers

13 Global Data Centers +

50 Local / Regional Data Centers

93,000 sq meters Data Center

1.42 average global virtualization ratio

Hosting:

40,000 MIPS 41,500 terabytes storage 6000 COD/IaaS/Cloud instances

Enterprise Management Centers

Global EMC’s in Timisoara and Kuala Lumpur & 15 local EMCs with almost 700 staff

Network & Security services

40,000 switches, 6,000 routers, 12,500 WLAN access points, 327,000 voice end users, 350,000 RAS users, 31,000 unified communications end users, filtering for 146,000

email mailboxesSlide4

Powering progress for our clients

Financial

Services

Public

Sector, Healthcare & Transport

Energy & Utilities

Manufacturing, Retail & Services

Telecom, Media & TechnologySlide5

What I want to tell you about

It feels strange to come and tell Researchers about “Innovation”Most of our “innovation” is finding out what researchers and vendors are reportingwe are a long way down the food chain in most respectsHowever, we find that one man’s business-as-usual is sometimes another man’s innovationThe real development in Cloud in general and Helix Nebula in particular is not really technology

it is deploying services, between suppliers, and making it work as a business

In Cloud, everything is “as a Service” (

XaaS

)including, potentially, Bid Data storage and managementYou can liberate yourselves from the tedious grind of production operations:a. by delegating the structured deployment of rules and policies to usb. by using us to supply point/niche capabilitiesc. to provide enabling facilities for people who provide real added valueSlide6

What is Big Data, the 3-4 traditional V’s

Source:

O

racleSlide7

From the traditional 3-4 V’s towards

the 5-6 V’s

Viscosity –

Viscosity measures the resistance to flow in the volume of data. This resistance can come from different data sources, friction from integration flow rates, and processing required to turn the data into insight. Technologies to deal with viscosity include improved streaming, agile integration bus’, and complex event processing.

Virality

– Virality describes how quickly information gets dispersed across people to people (P2P) networks. Virality measures how quickly data is spread and shared to each unique node. Time is a determinant factor along with rate of spread.

ValueSlide8

Large

Hadron Collider:

An example of sensor and machine data is found at the Large Hadron Collider at CERN, the European Organization for Nuclear Research. CERN scientists can generate 40 terabytes of data every second during experiments.

Boeing Jets:

Boeing jet engines can produce 10 terabytes of operational information for every 30 minutes they turn. A four-engine jumbo jet can create 640 terabytes of data on just one Atlantic crossing; multiply that by the more than 25,000 flights flown each day, and you get an understanding of the impact that sensor and machine-produced data can make on a BI environment.

Twitter:

The micro blogging site Twitter serves more than 200 million users who produce more than 90 million "tweets" per day, or 800 per second. Each of these posts is approximately 200 bytes in size. On an average day, this traffic equals more than 12 gigabytes and, throughout the Twitter ecosystem, the company produces a total of eight terabytes of data per day. In comparison, the New York Stock Exchange produces about one terabyte of data per day.

Wal-Mart

:

Transactional data has grown in velocity and volume at many companies. As recently as 2005, the largest data warehouse in the world was estimated to be 100 terabytes in size. Today, Wal-Mart, the world's largest retailer, is logging one million customer transactions per hour and feeding information into databases estimated at 2.5 petabytes in size.

Financial

services: Discover fraud patterns based on multi-years worth of credit card transactions and in a time scale that does not allow new patterns to accumulate significant losses. Measure transaction processing latency across many business processes by processing and correlating system log data.Internet

retailers: Discover fraud patterns in Internet retailing by mining web click logs. Assess risk by product type and session Internet Protocol (IP) address activity.Retailers: Perform sentiment analysis by analysing social media data.Drug discovery: Perform large-scale text analytics on publicly available information sources.Healthcare: Analyse medical insurance claims data for financial analysis, fraud detection, and preferred patient treatment plans. Analyse patient electronic health records for evaluation of patient care regimes and drug safety.Mobile telecom: Discover mobile phone churn patterns based on analysis of call detail records and correlation with activity in subscribers' networks of callers.IT technical

support: Perform large-scale text analytics on help desk support data and publicly available support forums to correlate system failures with known problems.Scientific research: Analyse scientific data to extract features (e.g., identify celestial objects from telescope imagery).Internet travel: Improve product ranking (e.g., of hotels) by analysis of multi-years worth of web click logs.

Big Data is transforming business, as well as researchSlide9

Long-term service trends

Shorter lifecycles

Change in ownership and business model

Consult-build-operate

Assess-compose-orchestrate

Assemble

from stock

Rapid assembly and integration of services,

to address

customer’s changing business needs and opportunities

Build to order

Bespoke systems, tailored, put

in place and dedicated to running one application for one customer, for a number of yearsSlide10

Towards an open future …

As a Tier 1 player in Cloud, Atos is becoming much more pro-active in moving developments forward often in an open and collaborative manner with others, who may also include our competitors

Examples of this include:

the Open Data Centre Alliance: a cloud user group,

defining common requirements for how cloud services

are delivered to (initially) large enterprises. See: https://www.opendatacenteralliance.orgHelix Nebula: an initiative to deliver cloud services (initially) to European-based scientific research organisationsBoth are cases where an initial development and deployment is expected to propagate to a much wider community, over timeAnother common factor between these developments is the prevalence of Open Standards and Open Source tooling, and close involvement with the research community which pioneers themAtos have an inside track on these developments with Atos Research and Innovation (ARI), who live in this world: see http://www.atosresearch.eu Slide11

Addressing the issue will help avoid local (re-)inventionsWhat can we do about it?

TrainingRe-deploymentRecruitmentAlliancesAcquisitions

Staffing trends and approaches with Utility and Cloud

+

Increase

ability to analyse customer

needs

(solution architecture)

+

Plan

capacity, manage

risks

+

Address

governance issues within

customer

+

Develop

more flexible

services

+

Developing

and using Solutions

Templates

-

Automate

, e.g. using RBA

-

Off-shore

+

Monitor

operational

exceptions

-

Further automate

-

Outsource to vendors

Operations

Administration

DesignSlide12

Big Data competences and roles

New rolls and skills arise:Data ScientistData Virtualization SpecialistData StewardsBig Data ArchitectsBig Data Analists

….

New knowledge is necessary!Slide13

Atos’ services during a migration and services lifecycle

Customer

to be

Service implementation and integration

Transition, standardisation

, consolidation

Conversion and migration

Identity management

Service

integration

Infrastructure, Platform, Software

as

a Service

Service aggregation

Identity

,

authorisation, security

monitoring

Contingency,

recovery

Operational

Cloud Services

Optimize

legacy

use

Traditional Services

Solutions architecture and planning

Opportunity assessment to determine

business needs

TCO

analysis, norms,

trends, to help build a business case

Establi

sh portfolio of Cloud offerings and capabilities

Solutions

selection, architecture and brokerage

Plateau

Planning

Customer

as is

9.

Contract, SL different-

iation

8.

Run Book

automation

4. Global sourcing/off-shoring

5. Physical consolidation

6. Demand

/ Supply

structures

7. Rational consolidation

3. Logical

consolid-ation

10. Information lifecycle management

11. On

Demand, Utility Computing

2. Outsourcing

1.

Select standardsSlide14

Service component relationships

Services

What: service portfolio

Who:

supplier

involvement

and integration

Processes

Tools

Organisation

How:

common

techniques

Costs

Prices

Environment(s) to be managed

InputsDemand

SupplyBusiness (= customers)

GovernanceData

centresDirectoriesWorkplace

Storage

Security

Networks

Servers

Database

Middleware

Specific

applications

Generic

applications

Outputs

OutcomesSlide15

Dynamic Management of Data/Information

Tiered

Storage Solutions

Storage On Demand

Central Backup Services

Archiving on Demand

ILM Application Integrated Solutions

Tier 2

Tier 3

Tier 4

Tier 5

Tier 1

Mission

critical

Business

Critical

Productivity

important

Compliant

Archive

Instant

Access

Archive

Tier 6

Archive and Backup to tape

ILM

service offerings:

Consult

- Build - Operate

Business Goals

Data/Information

Technology

Alignment of

ILM

Consultancy Services

ILM Quick Scan – ILM Assessment – ILM Business CaseSlide16

Using IaaS as a basis for adding value

Big DataProcessing facilitiesNetwork access

PaaS:

test and development facilities

to create added value services

SaaS:use AppStore and DevPay-type facilitiesdeliver added value informationpay-per-use, with transactional chargingIaaS:from HN

suppliers

P

aaS

S

aaSSlide17

EO Application Platform

ESA UNCLASSIED - For Offical Use 05/07/2012

Data & Catalogue

User (CNR)

Cloud

Controller

API

OCCI

Web Interface

Sandbox

private

publicSlide18

User

EO Application Platform at work

Instantiates

the virtual machine and a development environment

Uploads

his/her software and defines input dataAdapts applications to the Cloud to exploit the distributed computing (PaaS abstraction of the Hadoop MapReduce model)Uses the available toolbox

that makes

easier the transition

between the local development environment (local workstation) and the Cloud

Tests

, re-test, re-re-test, …

Transparently deploys the application and runs in cluster mode against large archives of data!

ESA UNCLASSIED - For Offical Use 05/07/2012Slide19

For more information please contact:

Mick SymondsPrincipal Solutions Architect/Loose Cannon AtosB.5.L08, Papendorpseweg 93, 3528 BJ Utrecht The Netherlands

michael.symonds@atos.net

m +31 651 755 779

19Slide20

More information and details…

More information is documented in various White PapersShaping the CloudAnd from the scientific community and others Cloud Orchestration

Written in summer 2010

Proof of concept created with

Cordys

and Open SourceAugmented by: A Cloud Message BrokerExtending connectivity to whatever else is out thereDownloadable from the Atos web site:http://atos.net/en-us/about_us/insights-and-innovation/scientific_community/scientific_community_whitepapers/default.htmSlide21

More on the Atos Cloud platforms…

Platform

Canopy

Yunano

CIS

Trusted Agile InfrastructureA3C, Azure

Oracle Extreme Performance Cloud

Helix Nebula

Anytime Workplace

AIX

Owner-ship, control

Separate

company,

with VMware, EMC

JV with Yunano

AtosAtosAtos with Microsoft partnership

Atos with Oracle partnershipConsortium: Atos prime roleAtosAtos, with IBM supportLocation(s)Cloud hubs?Cloud hubs and satellitesInitially MunichInitially Paris, UK, MunichInitially EindhovenTbd: Europe

Cloud huba and satellites

FranceSaaSYunano

, Zimbra, ISV’s, via AppStoreUfida

CRM, ERP

Sharepoint

aaS

, Anytime Files, Enterprise Project

Mgmt

ISV’s

-

XenDesktop

,

XenApp

, App-V,

ThinApp

PaaS

Java development environment,

vFabric

On

Canopy

Web

aaS

, SAP FH: Middleware for SAP hosting, etc.

Development environments

Azure

Oracle DB

-

-

IBM development and middleware

IaaS

VMware

On Canopy

VMware, Windows, Linux

VMware

-

Oracle Exadata/

Exalogic

Open Nebula

-

AIX

as a Service

Hyper-visor

VMware

VMware

VMware

Hyper-V

Oracle

KVM

XenServer

Usages

Yunano

ERP/CRM,

AppStore

, Hosting for ISV’s, rigid

stack, limited customisation

SME’s wanting best-in-class business systems as a service

Professional

hosting for customer’s business-critical systems, flexible solutions and customisation

Cloud-based test and development environment

Office 365 and Azure as a service on Atos private cloud

Performance boost for Oracle-based systems

Scalable infrastructure for scientific research organisations

Hosted

virtual

workplaces

,

XenClient

Enterprises wanting to continue use of AIX in a flexible environment

Cloud Services