TRAFFIC SAFETY Thank you for your interest in reducing motorvehiclerelated injuries and fatalities within the AfricanAmerican community This toolkit directly supports NHTSAs efforts in connecting with ID: 611676
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AFRICAN-AMERICAN
TRAFFIC SAFETYSlide2
Thank you for your interest in reducing
motor-vehicle-related injuries and fatalities within the African-American community. This toolkit directly supports NHTSA’s efforts in connecting with African-American leaders, law enforcement entities, and other public and private sector community and faith-based organizations.
AFRICAN-AMERICAN
TRAFFIC SAFETYSlide3
IN ADDITION TO THIS EDUCATIONAL POWERPOINT YOU CAN ALSO:
Download, print, and post informational material on your organization’s bulletin and community boards.Mark your calendars and observe national safety initiatives related to seat belt safety.Post supplemental information on your organization’s website.
Incorporate and highlight seat belt use as a focus in your health and safety programs and initiatives.
Distribute educational material within your community and extended organizations.
Conduct an internal seat belt survey and post the results.
Always:
BUCKLE UP, EVERY TRIP, EVERY TIMESlide4
DID YOU KNOW?Slide5
FACT #1
In 2013, more African-Americans died from motor-vehicle-related injuries than from ANY other unintentional injury.
2013 All Ages, African-American, Unintentional Injuries
WISQARS, 2013Slide6
AFRICAN-AMERICAN TRAFFIC SAFETY
POP QUIZQ: What is the leading cause of death for African-American children 1 to 14 years old?Slide7
A:
MOTOR VEHICLE CRASHESAFRICAN-AMERICAN TRAFFIC SAFETYPOP QUIZSlide8
African-Americans, 1 to 14 years old, Unintentional Injuries, 2013
WISQARS, 2013FACT #2
African-American children
1 to 14 years old are
more likely to die from
motor vehicle
crashes than any other cause. Slide9
U.S. Seat Belt Use Rate
(%) NOPUS, 2013
FACT #3
Only 81 percent of African-Americans regularly buckle up as compared to the national average of 87 percent.
U.S. National Average
African-American AverageSlide10
Seat Belt Use by Race for Occupants 8 and Older, 2008-2013
NOPUS, 2013FACT #4
In 2013, seat belt use continued to be lower among Black occupants than occupants of
other
race groups.Slide11
AFRICAN-AMERICAN TRAFFIC SAFETY
POP QUIZ
Q:
Who has the lowest child restraint use when compared to all other races and ethnicities?Slide12
AFRICAN-AMERICAN TRAFFIC SAFETY
POP QUIZA: African-AmericansSlide13
Child Restraint Use by Age and Race/Ethnicity in 2013
NSUBS, 2013
FACT #5
Black
non-Hispanic
children
1 to 12 years old
have the lowest restraint use
compared
to all other races/ethnicities.
Restraint Use, In PercentSlide14
The lack of restraint use in the African-American community is evident through the corresponding injuries and fatalities surrounding motor vehicle crashes. This makes the urgency of outreach and engagement within the African-American population vital. Working to eliminate this disparity from the African-American community requires the hard work of many people and organizations, including you.
AFRICAN-AMERICANTRAFFIC SAFETYSlide15
To learn more ways to share this information, please visit:
www.trafficsafetymarketing.gov/AfricanAmericanToolkit11957a-031616-v6