Marketing Proposal 201 6 Establish Red Dirt Racing as the top tier racing program that will lead drivers Steven Caleb and Madison Slater to continued track success build strong sponsor partnerships and continue to be hard working dedicated individuals made up of people who carry ID: 582512
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Slide1
Red Dirt Racing
Marketing Proposal
201
6Slide2
“Establish Red Dirt Racing as the top tier racing program that will lead drivers
Steven,
Caleb and Madison Slater to continued track success, build strong sponsor partnerships, and continue to be hard working, dedicated individuals made up of people who carry themselves with integrity, honesty, and respect in all that they do. All of these combined equals the recipe for success.”
Mission StatementSlide3
How can motorsports sponsorship benefit your business?
Marketing on a race car is more than just a Logo on a Hood it's a rolling billboard. Sure, you will have your company’s name on the car but there are many other valuable benefits.
* You get a driver who can help network and promote your business.
* Provide exposure for your business.
* Possible tax write-offs.
* Can be utilized to improve employee morale – it will definitely be fun for you and your employees to become
involved in.
Slide4
About
Stev
en Slater
Steven Slater is a third generation race car driver. At the age of thirty-four, Steven has more than 25 years of experi
e
nce racing on dirt racetracks. Starting at the age of nine, he began go-karts and took the title of rookie of the year and third place overall in points.
A
t eleven, Steven started racing the Junior Mini Stock class and won two championships in a row. Against adults he maintained a top five in points several years in a row. At the age of seventeen he began racing Street
S
tocks and had several top five and top ten finishes. In 2005, Steven finished eighth in points overall. He has mainly focused on special event races the past few years while raising his family. In 2015, Steven started racing IMCA Sport Mod Division and had several top 5 finishes while suppoting his children as they launch their racing experience. He has always enjoyed racing because it brings the family closer and he wants to ensure that his children have the ability to pursue their dreams while mastering skills behind the wheel.Slide5
Twelve year old Caleb Slater debuted mid season in 2014 in the Junior Amateur Flat Kart class. With only eight races until the end of the season, he finished with 3 top five finishes and 4 wins! Caleb opened
the 2015 season competing in a new class, 125
Outlaw where he raced to his first Championship at Wellington, Kansas. He also raced two races in Wichita Falls, Texas and one in El Reno, Oklahoma. Caleb raced his first special race, the Outlaw Kart Winter Nationals at the Lazy E in Guthrie, Oklahoma, finishing 3rd place in his class. Caleb attracts fans wherever he goes because of his natural outgoing personality and obvious natural talent for handling anything with wheels! Caleb is a straight A student who enjoys football, wrestling, bicycling,
and playing racing games when he can’t be on the track. Caleb wants to be a professional driver and enjoys spending time working on the cars with his dad and granddad.
About Caleb SlaterSlide6
Eleven year old Madison is the newest member of the family racing team. Madison
ran the
2015 season in the Junior Amateur Flat Kart class. She claimed several top 5 wins and raced at Wellington, Kansas and El Reno, Oklahoma. Madison wants to be a role model for girls who want to try things that are usually reserved for “the boys”. She doesn’t mind slinging a little dirt as long as she can do it with her own sense of style. That style includes being competitive while showing good sportsmanship to her fellow competitors. She loves being part of a racing family and spending time together. Madison is a straight A student as well and enjoys listening to music, playing
guitar and trombone, dancing and gymnastics when she is off the track.
A
bout Madison SlaterSlide7
Madison Slater
will
run the Junior 2 Outlaw Kart class racing at Texoma Sprint Kart (Wichita Falls, TX) and Oklahoma Motor Sports Complex (Norman, OK) and Special Feature races in Oklahoma, Texas, and Kansas. Caleb Slater will run the 125 Outlaw Kart class racing at Texoma Sprint Kart (Wichita Falls, TX) and Oklahoma Motor Sports Complex (Norman, OK) and Special Feature races in Oklahoma, Texas, and Kansas.
Steven Slater will run the IMCA Modified races
at
Brill Motor Speedway (Meeker, OK) and
Southern Oklahoma Speedway (Ardmore, OK)
and Special Feature Races in Oklahoma, Texas, and Kansas.
201
6
PlansSlide8
Logo MarketingSlide9
Sport
Mod
– Per Special Event
$500-$1,000
Outlaw
Kart -
Per Event
$125-$250
Marketing
Available
Sport Mod - Full Season
$2,500-$5,000
Outlaw Kart – Full Season
$750 - $2,500
Custom
marketing plans are developed with each racing partner.
We want to maximize your investment and make it personally rewarding for you to partner with Red Dirt Racing. Below are guides to the average investment per partner. Recognition can include: Car/Kart decals, racing suit decals, co-branded Red Dirt Racing merchandise, website and social media recognition, special promotions at your business, Employee recognition programs and much more. Slide10
Contact Red Dirt Racing
Email
SteveSlater00@gmail.com
Phone
(405) 436-2088
Facebook
www.facebook.com/RedDirtRacing
Twitter
@RedDirtRacing00
Website www.RedDirtRacing.weebly.com