PPT-The concept of measurement and attitude scales

Measurement is the process of assigning numbers or labels to persons objects or events in accordance with specific rules for representing quantities or qualities of attributes Rule is a guide method or command that tells a researcher what to do. Many teaching techniques are evolved and sug gested to develop scientific attitude Some out of them are the outcome of elaborate efforts of researchers The challenge remains with the measurement of effects of these techniques In other words it is a Ahmed Alsanousi. CSC 464. Types of instruments. Existing instruments. Oscilloscope. Re-use rating scale. Create an instrument. Survey. Checklist. Paper and pencil. Tangible and intangible. Measurement Definition. Nominal. classification. labels. mutually exclusive. exhaustive. different in kind, not degree. Scales of Measurement. Ordinal . rank ordering. numbers reflect “greater than”. only intraindividual hierarchies. Chapter 12. Learning Objectives. Understand…. . The nature of attitudes and their relationship to behavior. . The critical decisions involved in selecting an appropriate measurement scale.. The characteristics and use of rating, ranking, sorting, and other preference scales. . Chapter . 7, Student Edition. MR/Brown & Suter. 1. Learning Objectives. MR/Brown & Suter. 2. Define the term measurement as it is used in marketing research. List the four scales (levels) of measurement. @UWE_JT9. @. dave_lush. Scientific . Practice. What is Measurement?. Assigning comparative labels to . things. to help explain their . relationships. …. sounds a bit abstract…. …. but things/relationships is . Presented by . Dr. S. . Viniba. Assistant Professor,. Department of MBA. SNS. College of Technology. Objectives. Measurement in Research. Break. Data Types. 17-03-2017 / Dr. S. Viniba, AP-MBA, SNSCT. The Concept of Measurement and Attitude Scales. Understand the concept of measurement. Learn about the measurement process and describe how to develop a good measurement scale. Explain the four levels of scales and their typical usage. Measurement. is the process of assigning numbers or labels to persons, objects or events in accordance with specific rules for representing quantities or qualities of attributes.. Rule. is a guide, method or command that tells a researcher what to do.. Determination . I. Fall . 2015. Professor Brandon A. Jones. Lecture 40: Elements of Attitude Estimation. Exam . 3 . In. -class Students: Due December 11 by 5pm. CAETE Students: Due 11. :. 59pm (Mountain) on 12/13. between American and Chinese Children with Cancer. Changrong Yuan. 1,*. ，. Pamela . S. . Hinds. 2,3,. , . Yanyan. . Liu. 1. , . Jichuan Wang. 2,3. 1.. School. of Nursing, Second Military Medical University, Shanghai, China; 2. Children’s National Medical Center; 3. Department of Pediatrics, School of Medicine, George Washington University, Washington DC, . What is a scale?. Scale. There are two different meanings for the word scale. The size to which an object is drawn . An instrument with a system of ordered marks at fixed intervals used as reference standards in measurements. . What is a scale?. Scale. There are two different meanings for the word scale. The size to which an object is drawn . An instrument with a system of ordered marks at fixed intervals used as reference standards in measurements. . classification. labels. mutually exclusive. exhaustive. different in kind, not degree. Scales of Measurement. Ordinal . rank ordering. numbers reflect “greater than”. only intraindividual hierarchies.