The goal at OU Physicians Manage brand reputation within their market and drive more traffic to their website Realize greater use of patient data by leveraging collected surveys to drive marketing initiatives ID: 769815
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The goal at OU Physicians:Manage brand reputation within their market and drive more traffic to their website Realize greater use of patient data by leveraging collected surveys to drive marketing initiativesFoster a culture of accountability within their organization and community OU Physicians is a group practice within the OU Medicine enterprise with:76Clinic locations1,400Employees1,000+ Providers660kAnnual patient visits Case study: Physician-approved transparency
OU Physicians results ratings published on average per physicianInterest in physician coaching program increased drasticallySEO and website traffic increased13280%of physicians hold the #1 spot on Google searchImproved their percentile ranking by more than 15 points nationally51 physicians now rank in the 90th percentile nationallyRatings by the numbers…132 VERIFIED RATINGSpublished by NRC Health7.5 non-verified ratings on Facebook 1.7 non-verified ratings on Vitals1.5 non-verified ratings on Yelp 1.4 non-verified ratings on Google+0.9 non-verified ratings on RateMDs
“The value isn’t entirely in the positive reviews, it’s also in the comments that inform me where I could be doing a bit better.” – RYAN BIGGERS, M.D. 2,071verified patient ratings5.0/5average star rating98th percentile nationallyOU Physicians results: provider sample
Manage brand reputation within their market to drive more traffic to their websiteFoster a culture of accountability within their organization and communityRealize greater use of patient data by leveraging collected surveys to drive marketing initiativesOUTCOMES CASE STUDY OU PhysiciansGOALS80%of physicians hold the #1 spot on Google searchratings published on average per physician13251Physicians now rank in the 90th percentile nationally