Wiri Expansion First approval from members AGM 2011 Campaign April 2016 February 2017 Expansion Date July 2017 Total expansion from 102 Hectares 684 Hectares Properties 312 778 CV 497000 3803509000 ID: 816459
Download The PPT/PDF document "BID Expansions Wiri Creating a United ..." is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.
Slide1
BID Expansions Wiri Creating a United Business Precinct
Slide2Wiri Expansion
First approval from members AGM 2011
Campaign April 2016 – February 2017
Expansion Date July 2017
Total expansion from 102 Hectares – 684 Hectares
Properties 312 – 778
CV $497,000 - $3,803,509,000
591 Voters.
We needed 25% or 148 to vote and 51% or 75 yes votes
174 (29.4%) voted
131 Yes (75.29%) 43 No (24.91%)
Slide3Understand the New Area Old Area80% Small to medium manufacturing
Security was number one concern Advocacy Buy local Networking
Traffic/congestion
New Area
50% Large corporates
Security was a concern but number 3 or 4 on their list
Traffic/congestion Advocacy Social responsibility
Slide4Have a Story to SellCreating a United Business Precinct
Slide5Action Plan
April 2016 Jungle Strategy engaged to assist 27 April 2016
First public meeting
April 2016 –July 2017
All expansion business and property owners invited to attend all events
June 2017 Social Media presence created Sept 2016 – Jan 2017 Individual one on one meetings with GM
1st Oct 2016 Letter, Prospectus, Strategic Plan and AGM invitation posted to all property owners and hand delivered to all businesses 26th Oct 2016 AGM and second public meeting 14th Dec 2016 Newsletter and letter to expansion with the next 2 public meetings
Nov 2016 – Jan 2017 Website rebuilt
Slide6Action Plan
19th Jan Eligible Voter information packs sent out, included letter, map and 3 fold brochure
25th Jan 2017
Third public meeting
1
st Feb 2017 Fourth public meeting3rd Feb 2017
Eligible Voter List sent to Election Services with all printed material 10th Feb 2017 Voter packs sent out 13th Feb 2017 Eligible Voter List uploaded to website including voter pack documentation13 Feb – 13 Mar 2017 Mobile Billboard Marketing reminder to vote campaign – 3 x DLE postcards, email reminders, letter form the chair, posts on website and Facebook
Voting Period Follow-up phone with each business voter to check they had received their voting pack. Board or GM follow-up by emails and phone 15th March 2017 SGM held to ratify results
Slide7Manurewa Local Board funded a communications person to complete all the written comms, set up Facebook and assist at all events.
Wiri Board took over some of the day to day management e.g. budget and attended all events and public meetings
BID managers: I would not have made it without the support of Cheryl at Parnell who shared her experiences, Kerry at Manukau who helped with the last minute campaigning in my very small retail area, and Alex from South Harbour who turned up every now and then with lunch and a total belief that I would get everything done in time.
Claire and her BID team are always there with an answer to questions
Jenne from Jungle Strategy who created all of our communications and was there for many, many more hours than she was paid for.
If you are on a BID Board your staff will need support. This will be the hardest task in your association’s history
Remember we are all here to help you. YOU ARE NOT ALONE
Partnerships
Slide8Points to remember
Slide9Successfully Expanding Your BID Boundary….
Will be twice as expensive
Will take five times longer than you planned
Be ten times harder
Slide10It’s hard work
BUT REALLY WORTH DOING