/
Common SEO Mistakes and How to Avoid Them Common SEO Mistakes and How to Avoid Them

Common SEO Mistakes and How to Avoid Them - PDF document

oliverjames
oliverjames . @oliverjames
Follow
343 views
Uploaded On 2022-02-12

Common SEO Mistakes and How to Avoid Them - PPT Presentation

Anchor Digital is a SEO company in Australia that focuses on ethical and strategic SEO services We provides best result increase traffic conversions and salesWere a creative digital marketing agency that partners with businesses to grow their brand Let us be your partners in climbWere a cr ID: 908204

SEO Services Melbourne

Share:

Link:

Embed:

Download Presentation from below link

Download Pdf The PPT/PDF document "Common SEO Mistakes and How to Avoid The..." is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.


Presentation Transcript

Common SEO Mistakes and How to Avoid Them  Site speed Site speed is one of the most common SEO mistakes that brands make. Most brands forget that faster is better, and the quicker your site is, the more Google will favour it. Remember, you need all the favours from Google to get a high ranking. Your site or page should load in less than three seconds.  Wrong keywords For Google to rank you effectively, you need to use the right keywords in your content. Most sites mistake using generic keywords th at don't relate to their content or are overused. To avoid this, try to develop more specific keywords that relate to your brand, industry and content. The more precise your keywords are, the greater the chances of ranking for the keyword. This ranking wil l increase traffic to your website.  Poor content Poor content is a common mistake that most site owners make. Some sites duplicate other people's work while others write content that is not relevant to their target audience. When writing content, you nee d to be informative and provide solutions to your audience. Also, Google requires your content to be at least 300 words long. This is because it needs enough copy to find out what your page is about and provide answers to questions that people ask.  The site is not optimised for mobile Most users search for business and queries on their mobile devices. However, most websites are optimised for desktops and neglect to optimise mobile searches. How do you avoid this? When working with an SEO profession al or website developer, ensure that your website is mobile - friendly.  Lack of backlinks Backlinks are essential ranking factors in SEO. However, most businesses overlook the practice of building them. Some sites opt to buy backlinks, which affect their r anking negatively as Google penalises any site that buys backlinks. How do you avoid this? Ensure you have a link building strategy to improve your site's authority. If you need help building your SEO strategy, the digital marketing experts at Anchor Digital are here to help. Visit our website or contact us for more i nformation.