2016 AANA Public Relations Recognition award submission

2016 AANA Public Relations Recognition award submission 2016 AANA Public Relations Recognition award submission - Start

Added : 2017-07-23 Views :47K

Download Presentation

2016 AANA Public Relations Recognition award submission

Download Presentation - The PPT/PDF document "2016 AANA Public Relations Recognition a..." is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.

Presentations text content in 2016 AANA Public Relations Recognition award submission


2016 AANA Public Relations Recognition award submission

Colorado Association of Nurse Anesthetists


July 2015Full Page Ad in the Colorado Statesman

The Colorado StatesmanFull print and online newspaperContinuous publication since 1898A deeply rooted Colorado media institution serving generations of politically and civically minded readers


July 2015Hired Orapin PR Marketing Firm

Hired Orapin Marketing firm to help promote the CRNA professionAssisted throughout the year with press releases, media attention, and public relations


December 2015CRNA’s Give Back: Food Bank Drive

Food Bank of the RockiesDecember 12, 2015Largest private hunger-relief organization in the state of COCRNAs packed over 800 food boxes for Colorado families in needArticle published in the Denver Post “Your Hub” sectionhttp://yourhub.denverpost.com/blog/2015/12/colorado-nurse-anesthetists-partipate-in-crnas-give-back-event/123883/


January 2016CRNA Week: Direct Mail Campaign

Letters sent to Colorado state legislators and Colorado hospital administrators Fact sheet about CRNAs included with the letters


January 2016CRNA week: Byline Article

Byline article delivered via press release to large and rural Colorado markets


January 2016CRNA Week: Billboard Display

2 billboards were displayed for 4 weeks14’x 48’Locations were: 1660 N. Federal Blvd, Denver, CO & 5225 Vasquez Blvd/52nd St., Denver, COWeb domains advertised on billboard were purchased and linked to COANA’s websitecoloradoCRNAs.orgcoloradoCRNAs.com


January 2016CRNA Week: Governor Proclamation

Governor Hickenlooper releases State of Colorado Proclamation to recognize CRNA week


March 2016Denver St. Patrick’s Day Parade

Saturday March 12, 2016

CRNAs joined with Colorado Nurse Association and the Colorado Society of Advanced Practice Nurses to march in the parade

Theme: Nurses are Lifesavers


April 2016Mid Year Assembly Meeting

Washington D.C.Colorado CRNAs Kate Jansky, Craig Atkins, and Scott Shaffer meet with Colorado State Senator Cory Gardener Ask Senator Gardener for his legislative support of Colorado CRNA practice


April 2016COANA 80th Anniversary Press Release

Press release in the Denver Post “Your Hub” SectionArticle outlining CRNA history and COANA’s support for 80 years


http://yourhub.denverpost.com/blog/2016/05/colorado-association-of-nurse-   anesthetists-celebrates-80th-anniversary-on-may-5/147504/


May 2016COANA Military Appreciation Press Release

Press release published on COANA website and on social media Facebook & Twitter2 Colorado CRNAs highlightedRob Chaplain David Stamps

http://coana.org/appreciating-military-crnas-millitary-appreciation-month-may- 2016/


2015-2016Social Media Presence

Continuous social media presence throughout the yearTwitter and Facebook@CRNAsCOhttps://www.facebook.com/search/top/?q=colorado%20association%20of%20nurse%20anesthetistsPhotos and media


Results of PR Efforts

We feel that we accomplished our 2015-2016 public relations goals of:

Increasing public awareness of the role of CRNAs

Educating the public, our lawmakers, and hospital administrators on the importance of our practice

Positively promoting our practice in healthcare



Thank you AANA Communications Committee for your time and consideration!

About DocSlides
DocSlides allows users to easily upload and share presentations, PDF documents, and images.Share your documents with the world , watch,share and upload any time you want. How can you benefit from using DocSlides? DocSlides consists documents from individuals and organizations on topics ranging from technology and business to travel, health, and education. Find and search for what interests you, and learn from people and more. You can also download DocSlides to read or reference later.