Hopelessly devoted to you Towards an Extended Conceptu alization of Consumer Devotion Elisabeth A - PDF document

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Hopelessly devoted to you Towards an Extended Conceptu alization of Consumer Devotion Elisabeth A

Pichler Andrea Hemetsberger University of Innsbruck School of Management Department of Strategic Management Marketing and Tourism Marketing Innsbruck Austria Europe Advances in Consumer Research Vol 34 forthcoming Abstract This article seeks to enh

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Hopelessly devoted to you Towards an Extended Conceptu alization of Consumer Devotion Elisabeth A






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