postcards is a great way to do it Postcard marketing has been around for a long time and for good reason it works Download our customizable 5 x 7 postcards and easily create messages that can ID: 811135
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Slide1
Introduction
Any
time is a good time to reach out to potential clients—and sending real estate
postcards is a great way to do it. Postcard marketing has been around for a long time
and for good reason: it works
.
Download our customizable 5 x 7 postcards and easily create messages that can
keep you
top of mind with clients. The template contains three postcard themes:
For
Sale/Open House/Just Sold:
Keep in touch with contacts, leads and clients.
Neighborhood
News:
Set yourself apart as the local real estate expert.
Neighborhood
Market Report:
Highlight changes in the market with Zillow data
that you drop in
.
Follow these instructions to download the template and customize your postcards.
Slide2Instructions
Downloading the postcards template
To get started, download the postcards template (a PowerPoint file). To create your postcards, make sure you have Microsoft PowerPoint installed on your computer.
On a PC
1. Right-click the template (PPT file), and then click
Save As
on the pop-up menu.
2. Choose a location to save the PPT file, enter a file name, and then click
Save
.
On a Mac
1. Right-click the template (PPT file), and then click
Save Link As
(Chrome, Firefox) or
Download Linked File
(Safari) on the pop-up menu.
2. Choose a location to save the PPT file, enter a file name, and then click
OK
.
Slide3Instructions
Customizing the
postcard
Open your saved template (PPT file) in PowerPoint.
For each customizable field, enter the text you want to display.
To add your Zillow agent rating, select the
Stars Rating
box, and then update the stars to match your rating.
To add your number of recent sales, select the
Past Sales
box, and then enter your number of sales.
To add a photo, click the
Pictures
icon in the placeholder box, navigate to the location of your photo, select your photo, and then click
Insert
. (You may need to resize or crop your photo.)
When you are satisfied with your updates, save the front and back of the postcard as JPG files:
Select the slide for the postcard front.
On the
File
menu, click
Save As
, choose a location, and enter a file name.
In
the
Save as type
box, select
JPEG File Interchange Format
, and then click
Save
.
Click the
Just This One
button. The slide is now saved as a JPG file.
Repeat steps “a” through “d” for the postcard back.
Upload your saved JPG files to
Vistaprint
and use the one-time 25% off
discount code ZILLOW
at checkout to print your postcards
.
Slide4Instructions
Incorporating Zillow data
The Neighborhood Market Report postcard is perfect for showcasing local real estate information.
You can find useful data here:
Zillow
Real Estate Research
Zillow
Market Overviews
Zillow
Visuals: Maps and other interactive
graphics
Mailing options
Vistaprint
offers postcard mailing services that can help streamline your direct marketing campaigns.
You can upload your own mailing list to the
Vistaprint
website—or you can purchase a targeted list
through them—and they will stamp and mail your postcards for you. Because
Vistaprint
sends your
postcards in bulk, you receive discounted postage rates.
Note the one-time 25% discount code does not apply to
Vistaprint’s
mailing services.
Slide5Slide6★★★★★
Zillow Rating
Slide7Example
O
verlay Text
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Zillow Rating
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