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Description: 1 On Your Mark. Get Set. Start Planning! New Jersey State Library LibraryLinkNJ, the New Jersey Library Cooperative Spring, 2011 Review qualities of a sound plan Work on some of most common goals Implementation and follow-up Measuring

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slide1. 1 On Your Mark. Get Set. Start Planning! New Jersey State Library
LibraryLinkNJ, the New Jersey Library Cooperative
Spring, 2011<br>
slide2. Review qualities of a sound plan
Work on some of most common goals
Implementation and follow-up
Measuring success
Mission and vision statements/core values Today we will…<br>
slide3. Compelling Messages?<br>
slide4. What are we doing?
Why?
For whom?
Is it what they want/need?
How well?
Is it sustainable?
What should we do in the future? Did you ask the tough questions?<br>
slide5. Organization and delegation

Information gathering

Information analysis

Plan drafting, editing, approval

Plan distribution/promotion Five Basic Phases<br>
slide6. State-of-the library overview

Environmental scan of
National and local trends
Demographics
Social, economic, political, and other issues

Review of research Assemble the Plan 6<br>
slide7. SWOT analysis of library’s performance

Goals with prioritized strategies to achieve goals

Timeline

Measure of success

Associated budget, staffing, and facilities issues and costs Assemble the Plan 7<br>
slide8. Board and staff development
Advocacy
Funding diversification
Facilities planning
Technology planning
Collection development
Program development Plans may include strategies for… 8<br>
slide9. Customer service
Adult and children’s services
Cultural diversity
Outreach to underserved populations
Partnerships and collaboration
Branding, marketing and public relations
Administration and management
Organizational health Plans may include strategies for… 9<br>
slide10. Core Values are what the library stands for and believes in.

Vision is what the library would look like in the future at its best.

Mission is the promise the library makes to the community regarding what it will do now and how in general terms it keeps the promise Core Values, Mission and Vision<br>
slide11. Pique interest/convey uniqueness
Pithy/current/active voice/
Generate conversation
Short/to the point/2-3 points
Inspire, not dampen, enthusiasm
Easy to read/say
Memorable
Focused on “Who is served what”
Wins hearts and minds Effective Mission Statements<br>
slide12. From the business sector
The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a sense of warm, friendliness, individual pride and company spirit. Sample Mission and Vision Statements Strategic planning is worthless—unless there is first a strategic vision. -John Naisbitt<br>
slide13. “A basic municipal service, Anytown Public Library provides current information, formal educational support, independent learning opportunities and life enrichment materials to a highly diverse public in a warm and welcoming atmosphere through a highly trained team of individuals committed to quality service. Case Study 1: Library Mission Statement<br>
slide14. “Anytown Public Library enriches lives with resources and opportunities for life long learning and enjoyment. Our expert staff is here to help you with your information needs.” Case Study 1: Library Mission Statement Revised<br>
slide15. “ The constant vision of Anytown Public Library is to provide the community with superior library services, to serve as the cultural and intellectual crossroads of our community, and to be a leader among public libraries in a changing world.” Case Study 1: Library Vision Statement<br>
slide16. “Enhance. Enrich. Educate. Employ. Entertain. Enlighten.” Case Study 1: Library Vision Revised<br>
slide17. The San Antonio Public Library provides equal and open access to books, information, and technology resources to promote a lifetime of reading and learning, and to contribute to the enjoyment, enlightenment, and economic vitality of our diverse and dynamic community. Case Study 2: SAPL Mission Statement<br>
slide18. San Antonio Public Library changes lives
through the transformative power
of information, imagination, and ideas. Case Study 2: SAPL Mission Statement Revised<br>
slide19. We envision a future in which San Antonio Public Library

Provides assistive technologies that enable persons with disabilities to access our buildings, our collections, our programs and our services

Provides programs and materials suited to every age group

Takes services into the rural communities of Bexar County

Takes services to Bexar County residents who are physically unable to visit a branch library Case Study 2: SAPL Vision Statement<br>
slide20. San Antonio Public Library:

is recognized as a premier resource for educational support, self-directed learning, and literacy.

provides invaluable tools for building the community’s prosperity.

is a forward thinking organization that values creativity and innovation.

is a welcoming community gathering place and a cornerstone of family, cultural, and civic life.

is a customer focused organization.

values its staff and maximizes the potential of each employee. Case Study 2: SAPL Vision Statement Revised<br>
slide21. Inclusiveness: SAPL makes rich cultural and intellectual resources available to all.

Community: SAPL provides opportunities for people to meet, exchange ideas, and participate in the life of their community.

Accountability: SAPL is a responsible steward of the public’s resources and trust.

Collaboration: SAPL believes that more can be accomplished when partners work together toward a common goal.

Respect: SAPL honors diversity, individual perspectives, and the right to privacy and confidentiality.

Learning: SAPL promotes learning and literacy in all forms. Case Study 2: SAPL Core Values New<br>
slide22. “Work smart” concept?
Is library best organization to provide the service?
Market and brand the library?
Practical and actionable?
“Best use” of resources? The Litmus Test<br>
slide23. Address multiple goals?
Provide favorable return on investment?
Create opportunities for partnerships?
Satisfy identified community needs?
Align the library with education/lifelong learning?
Position the library as central to community life? Litmus Test cont.<br>
slide24. Building for the Future: Ten Strategies for Enhanced Library Services
From Good to Great!
A great Community Deserves a Great Library
Building Bridges. Sowing Seeds.
The Community Speaks: The Library Answers
Building on Success
The Every Town Library…the Next Chapter Build the plan around a theme<br>
slide25. Realistic
To the point
Jargon-free
Easy to read
Compelling
Responds to the community needs and preferences A Good Plan Is Every action is either strong or weak, and when every action is strong we are successful.
-Wallace D. Wattles<br>
slide26. Take too long
Not a team effort
No external input
No allowance for time it requires
Not vetted
No plan for doing anything with it
Unrealistic Why plans are unsuccessful<br>
slide27. Promoting the Plan Friends/volunteers
Community leaders
General public/public meetings
Website
Press conference
PR<br>
slide28. Addresses both customers and non-customers,
Has staff support,
Gets funded,
Is promoted,
Is implemented! A successful plan… It takes as much energy to wish as it does to plan.
-Eleanor Roosevelt<br>