1 Pandemic = unpredictability WHAT?? (Properties)
Description: 1 Pandemic unpredictability WHAT?? (Properties) of events or evolutions are unpredictable if an observer can not foresee them. Unpredictability is in the eye of the beholder Uncertainty makes us uncomfortable Lack of control State
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slide1. 1 Pandemic = unpredictability WHAT??
(Properties) of events or evolutions are unpredictable if an observer can
not foresee them. Unpredictability is
in the eye of the beholder<br>
slide2. Uncertainty makes us uncomfortable Lack of control State uncertainty What will the future state be?
Effect uncertainty What consequences will the future state have for our firm?
Response uncertainty How can management (at best) respond to the future state?
Milliken, F. (1987). Three Types of Perceived Uncertainty about the Environment: State, Effect, and Response Uncertainty. Academy of management review, 12(1), 133-143. 2<br>
slide3. DO NOT make irreversible choices
limit the number of directions
wait and see
ignore unpredictability 3<br>
slide4. DO Collect data, information and knowledge
Capture’ weak' signals
make your data sources as versatile as possible
broaden the company's strategic options in the future
take small steps
evaluate the result of every step (cfr Minzberg’s learning school) 4<br>
(Properties) of events or evolutions are unpredictable if an observer can
not foresee them. Unpredictability is
in the eye of the beholder<br>
slide2. Uncertainty makes us uncomfortable Lack of control State uncertainty What will the future state be?
Effect uncertainty What consequences will the future state have for our firm?
Response uncertainty How can management (at best) respond to the future state?
Milliken, F. (1987). Three Types of Perceived Uncertainty about the Environment: State, Effect, and Response Uncertainty. Academy of management review, 12(1), 133-143. 2<br>
slide3. DO NOT make irreversible choices
limit the number of directions
wait and see
ignore unpredictability 3<br>
slide4. DO Collect data, information and knowledge
Capture’ weak' signals
make your data sources as versatile as possible
broaden the company's strategic options in the future
take small steps
evaluate the result of every step (cfr Minzberg’s learning school) 4<br>