Presenting Extensive SEO Marketing Strategy Index 01 Storytelling 02 Skyscraper Outreach 03 Blogger Outreach Ebook and Whitepapers 04 05 Content Marketing GAP Based Links 06 Extra Blogs 07 08 Extra Links 09 Paid Links 10 High TLD and Tier
Related Topics
Share
Embed code
Download this presentation From Below
"Presenting Extensive SEO Marketing Strategy Index" is the property of its rightful owner. Permission is granted to
download and print the materials on this website for personal, non-commercial use only, and to display it
on your personal computer provided you do not modify the materials and that you retain all copyright
notices contained in the materials. By downloading content from our website, you accept the terms of this
agreement.
Presentation Transcript
01
Presenting Extensive SEO Marketing Strategy<br>
02
Index 01 Storytelling 02 Skyscraper Outreach 03 Blogger Outreach Ebook and Whitepapers 04 05 Content Marketing GAP Based Links 06 Extra Blogs 07 08 Extra Links 09 Paid Links 10 High TLD and Tier Links<br>
03
Storytelling Chapter One<br>
04
Storytelling Storytelling is good for SEO because it will make your post nice to read. And, creating content that people like is exactly what Google wants. If we focus on writing blog posts people enjoy reading, you’ll increase your chances to rank high in Google.
Stories are a great way to convince people to buy a product. Using stories will automatically shift the focus of your copy away from your product to the problem and your audience.<br>
05
Skyscraper Outreach Chapter Two<br>
06
Skyscraper Outreach The Skyscraper Technique is one of the best ways to figure out what content is going to perform well. It’s just a form of research.
The step by step process is first you find a keyword that you want to rank for, which you’ve already done. Then you want to search for that keyword in Google to see what’s already out there, because when it comes time to publishing your content or ranking it, that’s going to be your competition so it’s important to know what you’re competing against before you start. Then it’s a matter of creating something that’s better than what’s already on the first page.<br>
07
EBook and Whitepapers Chapter Three<br>
08
EBook and Whitepapers Start with your buyer personas
Optimizing titles and text both on hardcopies and web copies
Making good use of your links
By enhancing your visuals
Add social media links to help with distribution
For white papers and eBooks, aim for 250 to 400 words keyword-rich executive summary
Announce publication with a press release, newsletter, or blog post<br>
09
Content Marketing Chapter Four<br>
10
Content Marketing Targeting the right keywords
Optimizing title tag and meta description
Creating compelling headlines
Include a call to action (CTA) in your content
Utilizing different content formats like blogs, videos, infographics, ebooks, podcasts, etc.
Sharing content through social media or other available channels<br>
11
GAP Based Links Chapter Five<br>
12
GAP Based Links Analyzing the competitor’s link profile
Finding out the opportunities you’re missing in terms of backlinks
Based on referring domains, authority score backlinks will be considered for acquiring links for the campaign
Analysis of domain’s that point to all of your competitors but not you<br>
13
Extra Blogs Chapter Six<br>
14
Extra Blogs We will be focusing on extra blogs publishing for your site
The blogs can be on the basis of the website and also to bring maximum exposure for the external blogs (web 2.0) as well.
We can target keyword-centric blogs to emphasis more on the targeted keywords to boost up campaign performance.<br>
15
Extra Links Chapter Seven<br>
16
Extra Links We can target additional niche specific links for acquiring high DA links for the campaign
Extra links also include some doc submissions as well<br>
17
Paid Links Chapter Eight<br>
18
Paid Links We will also focus on paid backlinks
If we focus on paid backlinks then extra type of links can be acquired such as edu, gov, forum, etc
Also paid backlinks give your campaign backlink profile a solid boost in terms of SEO.<br>
19
High TLD and Tier Links Chapter Nine<br>
20
High TLD and Tier Links We will also work on tier based link building activity
Tier 1 = links pointing directly to the page you are trying to rank
Tier 2 = links pointing directly to your Tier1 pages which in turn points to your page you are trying to rank
In this way of link building we can build up link pyramid for the campaign.<br>
21
Blogger Outreach Chapter Ten<br>
22
Blogger Outreach One of the benefits of using blogger outreach is that you can gain a lot of backlinks from other websites.
The sites will be such as some of the Google products like sites.google, blogspot, other sites like medium, wordpress, weebly, bloglovin etc.<br>
