CROWDSOUR ING SOLUTIONS FOR FASHION SHO THE CHALLENGE Fashion is a fastmoving line of business
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CROWDSOUR ING SOLUTIONS FOR FASHION SHO THE CHALLENGE Fashion is a fastmoving line of business

Yesterdays in is todays out trends change quickly or merchandise is out of season This not only affects of64258ine trade it also means that online trade has to react quickly and adapt their range of goods Prompt adjustment of the merchandise to meet

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CROWDSOUR ING SOLUTIONS FOR FASHION SHO THE CHALLENGE Fashion is a fastmoving line of business




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Presentation on theme: "CROWDSOUR ING SOLUTIONS FOR FASHION SHO THE CHALLENGE Fashion is a fastmoving line of business"— Presentation transcript:


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CROWDSOUR ING SOLUTIONS FOR FASHION SHO THE CHALLENGE Fashion is a fast-moving line of business. Yesterdays in is todays out; trends change quickly or merchandise is out of season. This not only affects offline trade, it also means that online trade has to react quickly and adapt their range of goods. Prompt adjustment of the merchandise to meet the trends and seasons. Survive in the face of strong and international competition that is increasingly coming from the fashion magazine sector. Lower the consumer inhibition threshold to purchase fashion articles without

having seen or tried them on first. Win in the competition for the best position at Google & Co., and the best visibility and trace ability of every product. The answer to all four challenges is Unique Content by clickworker = Well-written, informative, added value, search engine optimized unique content in all standard langu ages - Prompt and resource-saving - For every product category and for every individual product sold in your shop. Today, fashion is one of the best-selling e-com merce sectors. This sector continues to grow and competition is increasing. Long-term success is

achieved by those who face the specific challen- ges of the sector:
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UNIQUE CONTENT BY CLICKWORKER - MORE THAN JUST TEXTS Whats the use of having good products in your shop if they are barely visible on the Internet and cant be found? Most online shoppers use search engines, for instance Google, to fi nd the product they desire on the Internet. Therefore, it is essential that you are positioned at the top of the search results. Since search engines primarily gather the texts for the analysis of websites, unique content in the shape of search engine optimized (SEO)

texts, is, as it were, the most effective content for your necessary search engine optimization. The texts must be unique. Plagiarisms are recog- nized by search engines and result in a devalua- tion of your website in the search engine ranking. In contrast, texts that are relevant for the search and contain the relevant keywords have a positive effect. To make sure that the content on your website is attractive to your customers as well as to the search engines, you will need to have texts that are well-written, meet the information needs and satisfy the readers expectations. Qualifi

ed authors from our international network of Clickworkers will be glad to write unique con- tent descriptions for you. Our Clickworkers can create product descriptions, category and advice texts for the global sales of your products in all of the standard European and American languages. To ensure that you strike the right chord and use of language when you address your customers, the texts are newly written by native speakers only and not simply translated. Our Clickworkers integrate keywords to enhance the search engine optimization of the texts. important search words / keywords good

writing style first place on search engines, and with users worthwhile content Unique Content - SEO
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Unique Content from clickworker Conversion Rate Returns quota Length of time the user spends on the sites Purchase inhibition level Visitors via Google & Co. Product descriptions are essential for the suc cess of your shop. With good and unique product descriptions from clickworker: Category texts from clickworker are informative texts about your range of offers and products. Seen from the web page structure, they are superordinate to the product description pages. The category

texts provide: The product descriptions include all of the im portant basic information regarding the nature of the product in question as well as its applica tions according to your specifications. In addition to the factual and exhaustive description, our Clickworkers also observe the correct takeover of data and numbers relevant to the product. Product descriptions Category texts you meet customer information needs, lower the purchase inhibition level and the number of returns; you stand out in contrast to your rivals by pro viding more information and your own style, and use every

product page as an ideal lan ding page that will bring Internet users via Google & Co. to their desired product. Advice texts from clickworker are important sources of information for your customers and bring considerable added value. The changing, well-written advice texts: In addition to being good text writers, many of our Clickworkers are also fashion experts. To meet your demands, the texts will only be writ ten by Clickworkers who have a proficient lingu istic knowledge as well as a qualified interest in fashion. When our Clickworkers write the texts, the emphasis is always

on the practical use for your customers and readers. Advice texts & Guides long-lasting web page content that will put you in a top search engine ranking position, and attract customers. supply expert fashion knowledge and offset the competitive edge of the fashion magazines. They also give your customers a reason to visit your website at regular intervals. With the integration of product relevant keywords, the texts also enhance the search engine optimization. Our Clickworkers write category texts that pre sent the content of the respective product cate gory to your visitors without including

seasonal or trend relevant information. This ensures that the category texts are long-lasting. content that you can use to link and call at tention to your top products in the shop.
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BENEFITS AT A GLANCE FULL-SERVICE FOR YOU You decide on the languages, the style, and the length of the texts, as well as the keywords, with or without headings and subheadings, ...and how you want your quality-assured results delivered. Our services as a full-service provider encom pass the entire order process. We discuss the order with you, advise you with regard to the op tions, draft the

project, divide it into microtasks, offer these tasks to qualified Clickworkers, provide quality assurance, and make the pay ments to the Clickworkers. clickworker GmbH Bropark Bredeney Hatzper Str. 34 45149 Essen, Germany Fon: +49 201 959 718-0 Fax: +49 201 959 718-99 Email: request@clickworker.com www.clickworker.com Let us know what you need, and well take care of it. Top search engine ranking for your shop Increase of the conversion rate Reduction of the number of returns Differentiation from competitors Text service in all standard languages from one source Use of national

language customs Rapid creation of large amounts of text Flexible workforce Quality assured results Cost benefits One-stop full-service Scaleable throughput API Connection