PPT-Chapter 8 Conformity: Influencing Behavior

Conformity A change in one s behavior due to the real or imagined influence of other people Informational Social Influence The Need to Know What s Right Informational Social Influence. Presentation. . by . Jim Foley. Social Psychology. © 2013 Worth Publishers . Module 36: Social Thinking and Social Influence. Topics we suggest you think about. Fundamental . attribution . Error. Learning Outcomes. SC.3.C. : Evaluate Research on conformity to Group Norms. SC.3.D. : Discuss factors influencing conformity.. Warm-Up. What. is conformity? . When. and . Why. do we conform?. How. Vet Assisting. Animal Behavior and Restraint. Animal Communication. Auditory. Mothers identify their offspring through distinctive sounds. Animals vocalize when:. Distressed, Hungry. Sounds communicate:. On Post-its. What is Social Influence?. Conformity: . The tendency for people to adopt the behaviour, attitudes and values of a reference group. Majority influence. The opposite of deviation . Kelman's. How people think about, influence, and relate to other people. -How do we explain behavior?. -how do we form impressions of others?. -how does the presence of others influence our behavior?. -What leads to prejudice and discrimination?. . 1. Elaboration and routes to persuasion. . 2. Factors influencing degree of elaboration. . . A. Elaboration motivation. . . B. Elaboration ability. . . . . . Geoff Goodman, Ph.D.. Today’s lecture will focus on why this is so hard to do!. What is conformity?. Conformity . refers to a change in a person’s behavior or opinions as a result of real or imagined pressure from a person or group of people. Results. Introductions. Find an object in the room. Capture its characteristics. . Well I’m really _____. because .... Influencing Questionnaire. Read Instructions – . Page 9. Complete Part 1 – . Conformity is a type of social influence involving a change in belief in order to fit in with a group (Also known as majority influence).. Types of Conformity. Three types of conformity developed by Man (1969):. Christopher . Gade. , PhD. Office: . 621 . Heafey. Office hours: . F 3-6 and by apt.. Email: gadecj@gmail.com . Class WF 7:00-8:30 . Heafey. 650. What are we going to focus on now?. Attitude: an opinion that . . Social influence. TYPES. of conformity: . internalisation, identification and . compliance. EXPLANATIONS. . for conformity: . normative and informational. Social Influence . Social influence is the scientific study of the ways in which people’s thoughts, feelings and behaviours are affected by other people. Presented by: . Rick Lepsinger, President. 2. Objectives. Learn four influence behaviors effective leaders use to build commitment among people who . have . competing priorities or conflicting goals. CONFIDENTIAL AND PROPRIETARYAny use of this material without specific permission of McKinsey Company is strictly prohibitedPresentation October 12 20182Influencing others successfully and with integ FFV Marketing . S. tandards. Checks. . on. . conformity. Checks. . on. . conformity. . to. marketing . standards. . will. be . carried. . out. at . all. marketing . stages. , in . order. .