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Chapter Thirteen: Chapter Thirteen:

Chapter Thirteen: - PowerPoint Presentation

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Chapter Thirteen: - PPT Presentation

Data Processing Fundamental Data Analysis and the Statistical Testing of Hypotheses Understand the importance and nature of quality control checks Describe the process of coding Understand the data entry process and data entry alternatives ID: 418731

hypothesis data entry step data hypothesis step entry testing tabulation cross test process coding statistical errors copyright null key

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Slide1

Chapter Thirteen:

Data Processing, Fundamental Data

Analysis, and the Statistical Testing of HypothesesSlide2

Understand the importance and nature of quality control checks

Describe the process of codingUnderstand the data entry process and data entry alternativesExplain how surveys are tabulated and cross tabulatedDescribe basic descriptive statisticsUnderstand the concept of hypothesis development and testing

Chapter

Thirteen: Data

Processing, Fundamental Data

Analysis

, and the Statistical Testing of HypothesesSlide3

Data Analysis Overview

The Key Steps:

1

2

3

4

5

Validation

and

Editing

Coding

Machine

Cleaning

of Data

Tabulation andStatisticalAnalysis

DataEntry

Chapter ThirteenSlide4

Data Analysis Overview

Step One:Validation: Confirming the interviews / surveys occurredEditing: Determining the questionnaires were completed correctlyStep Two:

Coding

: Grouping and assigning numeric codes to the question

responses

Step Three:Data Entry: Process of converting data to an electronic formScanning the questionnaire into a

databaseStep Four:Clean the Data: Check for data entry errors or data entry inconsistenciesMachine cleaning: Computerized check of the dataStep Five:

One-Way Frequency Tables, Cross TabulationsSlide5

Editing and Skip Patterns

Editing:The process of ascertaining that questionnaires were filled out properly and completelySkip Patterns:Sequence in which later questions are asked, based on a respondent’s answer to an earlier questionSlide6

Coding

Coding: Grouping and assigning numeric codes to every potential response to a question The Process:List

responses

Consolidate

responses

Set codesEnter codesKeep

coding sheetSlide7

Data Entry

Data Entry: Converting information to an electronic formatIntelligent Data Entry:A form of data entry in which the information being entered into the data entry device is checked for internal logicSlide8

Tabulation

The most basic tabulation is the one-way frequency table:Slide9

Cross-Tabulation Data

Bivariate

cross-tabulation:

Cross tabulation two items:

“Business Category” and “Gender”

Multivariate

cross-tabulation:

Additional filtering criteria—

“Veteran Status”.

Now filtering three items.Slide10

Descriptive Statistics

Effective means of summarizing large data sets.

Key measures include: mean, median, mode, standard deviation, skewness, and variance.Slide11

Measure of Central Tendency

Mean:The sum of the values for all observations of a variable divided by the number of observationsMedian:In an ordered set, the value below which 50 percent of the observations fallMode:

The

value that occurs most frequentlySlide12

Measures of Dispersion

Variance:Sums of the squared deviations from the mean divided by the number of observations minus oneSame formula as standard deviationRange:Maximum value for variable minus the minimum value for that variableStandard Deviation: Calculate by

Subtracting

the mean of a series from each value in a series

Squaring

each result then summing themDividing the result by the number of items minus 1

Take the square root of this valueSlide13

Statistical Significance

Mathematical differencesStatistical significanceManagerially important differencesSlide14

Hypothesis Testing: Key Steps

Step One: Stating the hypothesis Null Hypothesis: status quo proven to be trueAlternative Hypotheses: another alternative proven to the true.Step Two: Choosing the appropriate test statisticTest

of means, test or proportions, ANOVA, etc

.

Step Three: Developing a decision rule

Determine the significance levelNeed to determine whether to reject or fail to reject the null hypothesisSlide15

Hypothesis Testing: Key Steps

Step Four: Calculating the value of the test statisticUse the appropriate formula to calculate the value of the statistic.Step Five: Stating the conclusionStated from the perspective of the original research questionSlide16

Types of Errors in Hypothesis Testing

Type I error:Rejection of the null hypothesis when, in fact, it is trueType I error:Acceptance of the null hypothesis when, in fact, it is false

Tests are either one- or two-tailed. This decision depends on the nature of the situation and what the researcher is demonstrating.

One-Tailed Test:

“If you take the medicine, you will get

better”

Two-Tailed Test: “If you take the medicine, you will get either

better or worse.”

One- and Two-Tailed TestsSlide17

Issues With Type I and II Errors

Type I and Type II ErrorsSlide18

Commonly Used Statistical Hypothesis Tests

Independent samplesRelated samplesDegrees of freedomp Values and significance testingSlide19

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