Jennifer Golbeck The Problem Taxonomy of Zombies Slow dumb zombies Night of the Living Dead Medium speed slightly aware zombies Walking Dead Fast angry zombies 28 Days Later Were all toast ID: 540920
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Social Network Strategies for Surviving the Zombie Apocalypse
Jennifer GolbeckSlide2Slide3
The ProblemSlide4
Taxonomy of Zombies
Slow, dumb zombiesNight of the Living DeadMedium speed, slightly aware zombies
Walking Dead
Fast, angry zombies
28 Days Later
(We’re all toast)Slide5
Surviving with
Social Network Analysis
Social Network Analysis has lessons about how things spread in social networks
Important during the apocalypse:
Zombinism
InformationSlide6
Day 1
Day 2
Day 3
Day 4
Day 5
Day 6
Day 7
Day 8
Day 1
Day 2
Day 3
Day 4
Day 5
Day 6
Day 7
Day 8
500 randomly chosen users
500
most active
users
Spread of ZombinismSlide7
Tie Strength
Strong ties: close friends and familyWeak ties: acquaintances Slide8
Actual Midterm Question
When the zombie epidemic begins, you and your family (or family equivalent) want to avoid joining the ranks of the living dead. Aside from proper weapon choice and proper physical and mental preparation, how would you apply your knowledge of social networks to optimize your chances of survival? Briefly describe your strategy and list at least
three
reasons along with the network phenomena or structural features that support them. (10 points)Slide9
If for some reason I need to leave my house (perhaps to go save my mother or to grab a drink at the Winchester)..
.This means I would not go near the President, Lady Gaga, or Charlie Sheen right now.
While it is true that many innocent may fall victim to sword, shotgun, chainsaw, and weed-whacking vigilantes..
.
I
love you, and good luck. Now leave me alone. Slide10
While
the diversity of skills and backgrounds of a heterogeneous group makes for good action movies, networking principals show that weak ties are less trustworthy than strong ties, so chances are I’ll be betrayed by a guy with a gun. Or a hot girl.
Chances
are that one of your strong ties has already fallen by the time the Apocalypse is in full swing, so the next time you step into the kitchen with your brother-in-law, goodbye life. The rich get richer: the zombies are winning. Their nodes are collecting edges the way flypaper collects flies in an outhouse
.
Slide11
BUT WAIT!
What about information? That spreads best on weak ties, too!Slide12
VideoSlide13
Conclusions
Physically separate from weak tiesKeep information channels open with weak ties
And also...
Cardio
The double tap
Beware of
bathrooms
SeatbeltsSlide14
Questions
golbeck@cs.umd.eduhttp://www.cs.umd.edu/~golbeck