PPT-Social Media Overview

Caroline Michaud Chicago carolinemichaud Vice President Corporate Communications amp Public Relations Megan Breehl Chicago megbreehl Manager Social Media Allie Lee Beijing. Goal Increase awareness for brand and products leading to increased sales Strategy Elevate customer service to support brand loyalty using Twitter Grow an audience through education leveraging YouTube Build a community of empowered consumers and bra Imagine your advertisement at the fingertips of millions of people from around the world, our hourly Instagram Advertisement will make that a reality. Never has there been such a quick, and powerful way to reach Millions of viewers instantly on their mobile devices. NAHO 2013 Conference. St. Paul, Minnesota . Acknowledgements . Many thanks to Eve Moran for drafting the four skits used in this presentation, and for providing many of the research materials for the ethics program being presented today. Thanks also to Professor Ogden for providing many of the research materials for today’s program. . 1. Ohio Center of Excellence in Knowledge-enabled Computing (. Kno.e.sis. ). 2. Center for Urban and Public Affairs (. CUPA. ). Wright State University, Dayton, OH, USA. 1. Sanjaya Wijeratne. sanjaya@knoesis.org. Blurring the Boundaries in the Virtual World. Dr. Amy Thurlow. Dept. of Communication Studies. Mount Saint Vincent University. CCEPA Research Presentation. Introduction. What’s changing in the virtual classroom?. Jason Pohl. July 15, 2016. Where we’re going. Introductions. How . it used to be. Why it’s better now. How journalists do journalism. How journalists use social media. How (good) PR folks use social media. What Employers Can and Cannot Do. Thomas D. Rees, Esq.. High Swartz LLP. February 23, 2016. . 1. The Old School . “Never write what you can say; never say what you can nod; never nod what you can wink.” . By now, you have heard how valuable, even essential, social media can be. But it can be a bit daunting to figure out where to begin and what to post on which social network! Whether you are completely new to social media or looking to join additional social networks, this workshop will take you through the basics of setting up an account on Facebook, Twitter, Instagram, Pinterest and LinkedIn and will cover best practices and tips for each of these social networks. Social . Constructionism. MADD Politics. A Brief History of Crime/Media. Crime has always been a good source for media. Earliest forms of media had crime/justice themes. Folktales, theatre, songs. Types of media. Steven Procopio, Ph.D.. PAR Policy Director. PAR is an independent voice, offering solutions to critical public issues in Louisiana through accurate, objective research and focusing public attention on those solutions.. 2 ways to use. social media in your. interactive media plan:. Unpaid, ‘free’. Paid – buying actual ads on social. media sites. Success in Unpaid Social Media. Know when and how to find your audience. Adapted from Chapter 1. Of. Lei Tang and . Huan. Liu’s Book. 1. Chapter 1, . Community Detection and Mining in Social Media.  Lei Tang and Huan Liu, Morgan & Claypool, September, 2010. . Social Media: . channels such . as . Facebook, . Twitter, Pinterest, etc. o. ur . Social Team . will strategically . develop and manage your social media platforms, helping you . increase brand . awareness, build relationships, engage with customers, manage . To work with the commercial team to devise and deliver social responses for advertising briefs and proactive campaigns