Juha Risikko The Head of Mobile amp Emerging Payments Juha Risikko 19092012 2 Four building blocks for the strategy Payments landscape is in rapid ID: 788437
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Slide1
The status and future of mobile payments in Nordics
Juha Risikko, The
Head
of Mobile &
Emerging
Payments
Slide2Juha Risikko • 19/09/2012
2
•
Slide3Four
building
blocks
for the strategy
Slide4Payments
landscape
is in
rapid change
driven by smart
phone
adoption
4
•
“Google Wallet is one of the
biggest investments we’ve made at Google for a very long time
”
“Payments is the second largest revenue generator for the Facebook. It accounted for around 15 percent of Facebook’s $3.7 billion of revenue in 2011.”“By 2020, we predict that more than half of all our transactions will be carried out on a mobile device.”“More than two million businesses and entrepreneurial individuals are accepting payment using Square’s mobile card reader in US.”
Slide5New p
ayments
battleground
is crowded
by the new players
Slide6New entrants
follow
various
business models
– the most common one currently is
intermediation
6
•
Slide7Banks
have
a
too complex
check-out process for e- and especially
m-commerce
.
7
•
7
General 3-step
strategy
of the new playersBanks’ current offeringChip-and-PIN: easy, fast and universal payment serviceE-com:Visa/MC 3Dsecure, online banking paymentsTransfers in Internet-bankCash
In-store paymentsMobile & Electronic CommercePerson-to-person paymentsConsumersMerchants
The
weaknesses
Weak
p
re
&
post-payment
services
. No
mobile-integrated
service
.
Too
complex
payment
process
User
experience
could
be
much
simpler
than
it
is
today
.
The
new
offering
Mobile
integrated
experience
with
strong
pre-
and
post
payment
services
Easy
and
fast
payment
with
p
re-
and
post
payment
services
.
Easy
and
fast
P2P
payment
to
receiver’s
phone
number
.
Slide8The battle field is especially fierce in Sweden
4 December 2012
8
•
Source
: DIBS,
www.dibspayment.com
Slide9The new competition
represents
a
threat
to Nordea
Slide10Focus
in
easy
domestic
person-to-person
payments
Slide112
Today a cooperation
Slide123
Why?
We want to offer a fast, simple and modern way to pay
Person- to Person Payments
From ordinary bank account
Mobile number as alias
Alternative to cash
Real time
Slide134
User situations
Slide14Security
Security have highest priority
6
Mobilt BankID
Nordea
Nordea
Slide157
Getting started
Slide166
5
6
7
Mobile
BankID
opens
1
2
Open the Swish-app
State mobile number and amount
State message
Sign with PIN-code for Mobile
BankID
Receipt34The receiver gets an message about the payment.
PayThe payer starts Swish, sends money and gets a receipt The receiver gets an notificationNordea
Slide17The
value
of mobile &
emerging
payments for Banks
17
•
Slide18Think about
…
Juha Risikko • 19/09/2012
18
•