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Bespoken Designs Monogram Shop Bespoken Designs Monogram Shop

Bespoken Designs Monogram Shop - PowerPoint Presentation

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Uploaded On 2018-09-20

Bespoken Designs Monogram Shop - PPT Presentation

Alex Turano Location Oxford Mississippi Mission Statement Our mission is to provide the best customized monogram embroidery and screenprinting services instore on a comprehensive selection of merchandise We operate our business efficiently to highlight our cooperative role in society b ID: 671991

product selection services merchandise selection product merchandise services amp business monogram media promotions seasonal marketing luggage option market target

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Presentation Transcript

Slide1

Bespoken DesignsMonogram Shop

Alex TuranoSlide2
Location

Oxford, MississippiSlide3
Mission Statement

Our mission is to provide the best customized monogram, embroidery, and screen-printing services in-store on a comprehensive selection of merchandise. We operate our business efficiently to highlight our cooperative role in society by offering our services to a broad spectrum of markets.Slide4
Monogram Services

Embroidery

Screen PrintingSlide5
Monogram Services

Special Event/Occasion (requiring bulk merchandise) -Company (Business) Advertisement with custom logo -Seasonal/Themed Events -Philanthropy -Baby Showers -Wedding

-Local Sports Teams -Local School Merchandise -Greek Life (Sorority/Fraternity) -UniformsSlide6
Product Selection

AccessoriesJewelry: Rings; Bracelets; Necklaces; EarringsHats/CapsScarvesKey ChainsUmbrellasGarment BagsPursesSlide7
Product Selection

ApparelDenim: Jeans; JacketsKnit: Sweaters; TeesCotton T-shirtsSweatpantsApronsMen’s Custom Dress Shirts (cuff option)Slide8
Product Selection

Bed & BathTowels (Hand Towels, Wash Cloths, and Large Towels)Towel HolderRobesBar SoapWaste BasketLaundry BasketShower Mat

Shower RingsSlide9
Product Selection

Home GoodsDoor MatsCupsNapkinsNapkin RingsWall DécorStationeriesBlankets

Throw PillowsCandlesSlide10
Product Selection

Luggage/BagsJewelry PouchesMakeup/Cosmetic BagsToiletry BagsDiaper BagsTote Bags (Seasonal Bags)Luggage TagsBackpacks

Small Carry-On LuggageSlide11
Target Market

Demographics -Geographic Location: Oxford, Mississippi -Gender: Female -Education: Some College or Bachelors Degree -Profession: Student or White Collar Job -Household Size: Family of 4 -VALS: Innovators, Thinkers, ExperiencersSlide12

Target MarketSlide13
Marketing & Promotions

Print Media -Newspaper Ads (Including college newspaper) -Catalog Option (to subscribers) -Yellow Pages -Business Cards/Merchandise (pens, notepads, t-shirts etc.)Slide14
Marketing & Promotions

Outdoor Media -Promotional Posters/Flyers (to hand out around populated areas and post on public bulletins in schools, churches, and businesses) -On-Premises Signage -Seasonal In-Store EventsSlide15
Marketing & Promotions

Interactive Media -E-Commerce Website -Facebook -Twitter -Tumblr

-Linked In