Mobile Enablement Presentation Objectives Journey T owards Mobile Enablement Understand context background and business drivers Vision of the Cox Enterprises Mobile domain Approach ID: 744813
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Slide1
Cox Enterprises Journey Towards
Mobile EnablementSlide2
Presentation Objectives
Journey Towards Mobile EnablementUnderstand context, background
, and business drivers
Vision of the Cox Enterprises Mobile domainApproach
Progress
to date, and plans for the
future
Things
to
consider
on the
path
to Mobile EnablementSlide3
About Cox EnterprisesSlide4
Mobile Domain at Cox Enterprises
Separate Groups for:
Handset support
Device/Network ManagementCarrier management
Application Development
QA
Strategy and ImplementationSlide5
Mobile
Enablement at Cox Enterprises
A journey of a thousand miles begins with a single step.
Lao-tzu, The Way of Lao-tzuChinese philosopher (604 BC - 531 BC)Slide6
Enhancing business value through Mobile
Technology.
Goal:
Deploy mobile applications for all business services compliant to all supported devices.
Vision – The End State
Test
Customer
Device Mgt
Device Support
Apps
Service Mgt
Security
100% mobile accessible
I get to my stuff from anywhere, including my mobile deviceSlide7
A Future Glimpse –
Having a Baby
Today’s Experience
At work and home computer—go to subsidiary sites or InSite and read general information about “maternity coverage” and “qualified status changes”Or call HR
Future Experience
At doctor’s office access Cox’s app store and download
Employee Portal
mobile app
Search on ‘baby’
Review
role-based benefits policies
Access Aetna mobile app from Cox’s App and enroll in
healthy mother/baby program
Access Cox’s New Parents collaboration
discussion
to tap into wisdom of other parents Explore employee discounts relevant to new parents
Future BenefitsReal-time access to HR/Benefits informationDecrease administrative focus for HR and supporting departmentsIncrease employee engagement and productivityLeverage HR data to drive employee benefits understanding, appreciation, and decision-makingUse HR data to personalize and proactively target contextual information and analytics (knows who I am /where I am/what I need to know)Present consistent information, message and experience across subsidiaries and geographies7Slide8
We’re All Connected NowSlide9
History
Pre-historic Era – pre-smart phoneSlide10
Call to Action – Business Drivers
Microsoft and Apple for creating the PC ecosystem that, 30 years ago, started it all by letting people become familiar—even skilled—with computer technology at both work and home.Iphone released June 29, 2007Android Phones
Google purchased Android
Inc., 2005Open Handset Alliance, a consortium of hardware, software, and telecommunication companies for pen standards for mobile
devices
Ecosystem for Application Development and Distribution
Facebook, Twitter, and Google
creating
social and collaborative technologies that, once entrenched in employees’ personal lives, became appealing for business.
Key EventsSlide11
Business Drivers
Other Trends
Blending of work / personal life
Rise of the
Millennials
By
2014, more mobile devices than PCs and
laptopsSlide12
Next Generation WorkforceSlide13
Business DriversConsumerization of
ITUse of technologies that can easily be provisioned by non-technologists.Variety of tablets and smart phones used in the workplace; people using Phone
, iPad, and Android devices instead of corporate-sanctioned
BlackBerryDepartments deploying Software as a Service bypassing ITSmart Drives synced in the cloud to phone home devicesEmployees demand to use their personally preferred mobile devices, personal computers, applications, social media, and cloud services and will find a way
40% of devices used to access
business applications
are personally owned by
iWorkers
, up from 30% in 2010.
Source: IDC information worker custom survey, business IT custom survey,
sponsored
by Unisys, May 2011Slide14
Business Drivers
Consumerization of IT
These technologies have expanded user expectations and abilities
, and empowered users to act on their own. The fact that technology has become so personal and so easy to personalize
encourages employees’ desire to have “their”
technology
.
Technology
is so readily
available
to them, employees can often figure out how to
bring
it in whether or not IT approvesSlide15
IT as GatekeeperSlide16
Plan of Attack
2010
Assessment & Initial Strategy
Refresh Strategy
2011
Initial Roadmap
2012Slide17
Assessment and Initial Strategy
Approach Step
Key Activities
Establish Domain Vision and Objectives
Establish Mobile Apps Domain
Vision and Objectives
Perform Infrastructure Assessment
Infrastructure requirements
Perform Organizational Assessment
Skills needed
Governance and Standards
Define Governance & Execution for Pilot
Define Mobile Standards
Identify Build vs Buy Considerations/Needs
Define high level security, platform / arch, skills, target devices
Roadmap
Select Apps
for PilotShortlist Additional Apps Draft Initial RoadmapSlide18
Initial RoadmapSlide19
Strategy Refresh
Revisited Mobile Domain Strategy In 2012
Wanted to ensure technology planning was ahead of business demand where possible
Part of a broader review of Business Platform Strategies; Technology platforms needed to support priority business InitiativesIncorporated broader business vision and strategic
initiatives:
Simple
, consumer-like
experience -
Digital experience inside Cox matches the outside world (seamless, intuitive)
100
% personalized to
me -
I
get what I want, when I need it. It’s smart.
100
% mobile accessible - I get to my stuff from anywhere, including my mobile deviceHighly customizable -I can choose what I see and what I don’t Slide20
Where we are today
PoisedSlide21
Roadmap for the Future
Planned Initiatives
Mobile portal
Corporate App Store VPN
access
Device Management
Mobile
Messaging
Pilot
Mobile Single
Sign-on
Additional Custom Apps
Leverage vendor mobile Apps
3rd Party App Inventory
Wsbtv.com
Wsbtv.com TrafficAJC Digest
Valpak Local SavingsScoutmobKBB.com (Kelley Blue Book)AutoTrader.comPB PostDayton DailyAustin American Statesman 360 iReporterAetna MobileVanguardYammerSlide22
Things to Consider
Business AlignmentPolicy and Governance
App Distribution
Mobile Device Management across organizational boundariesPlatform Support
Development tools and skillsets
Testing strategies