An organisation serves one or several Customer Segments It seeks to solve customer problems and satisfy customer needs with value propositions Value propositions are delivered to customers through ID: 810424
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Slide1
Slide2Osterwalder, A.
et al
(2009)
Slide3An
organisation
serves one or several Customer Segments
Slide4It seeks to solve customer problems and satisfy customer needs with value propositions
Slide5Value propositions are delivered to customers through
communication, distribution, and sales Channels
Slide6Customer relationships are established and maintained with each Customer Segment
Slide7Revenue streams result from value propositions successfully offered to customers
Slide8Key Resources are the assets required to offer and deliver the previously described elements
Slide9Some activities are outsourced and some resources are acquired outside the enterprise
Slide10The business model elements result in the cost structure
Slide11Slide12Slide13Slide14Slide15Slide16Slide17Slide18Slide19Slide20Slide21Slide22Slide23Slide24Slide25Slide26Slide27Slide28Slide29Slide30References
Amit, R. and Zott, C. (2001) Value Creation in eBusiness, Strategic Management Journal, Vol 22.
Hamel, G. (2000). Leading the Revolution. Boston, Harvard Business School Press.
Osterwalder, A. and Pigneur, Y. (2002) An e-Business Ontology for Modelling e-Business, 15
th
Bled Electronic Commerce Conference - e-Reality: Constructing the e-Economy, Bled, Slovenia, June 17-19, 2002.
Osterwalder, A.
et al
(2009) Business Model Generation, self published.
Tapscott, D., A. Lowi, D. Ticoll, (2000) Digital Capital - Harnessing the Power of Business Webs, Boston: Harvard Business School Press
.
Weill, P. and M. Vitale (2001). From Place to Space: Migrating to e-Business Models. Boston, Harvard Business School Press.
Business School
Slide31by performing a number of Key Activities
Slide32SE Spectrum
Slide33Slide34Sharing Economy
Slide35Sharing Economy Opportunities