Creativity and Entrepreneurship - PowerPoint Presentation

Slide1

Creativity and Entrepreneurship

Tools and YouSlide2

Jonah Lehrer

Various creativities and ways to leverage them.

http://online.wsj.com/news/articles/SB10001424052970203370604577265632205015846#articleTabs=video

RELAX

moments of insight

(out of mind/focus & a feeling of certainty)Slide3

Jonah Lehrer

Various creativities and ways to leverage them.

WORK

feelings of knowing

(keep working until the answer comes to you)Slide4

Cautions about Lehrer

He cheated (some bad quotations, citations, recollections) so has been discredited. The book (Imagine) remains interesting and much of its contents are good journalism.Slide5

Jonah Lehrer

10 Creativity Hacks

Color Me Blue

Get Groggy

Daydream Away

Think Like A Child

Laugh It Up

Imagine That You Are Far Away

Keep It Generic

Work Outside the Box

See the World

Move to a MetropolisSlide6

10 Quick Creativity Hacks

1. Color Me Blue

A 2009 study found that subjects solved twice as many insight puzzles when surrounded by the color blue, since it leads to more relaxed and associative thinking. Red, on other hand, makes people more alert and aware, so it is a better backdrop for solving analytic problems.2. Get GroggyAccording to a study published last month, people at their least alert time of day—think of a night person early in the morning—performed far better on various creative puzzles, sometimes improving their success rate by 50%. Grogginess has creative perks.

3. Daydream Away

Research led by Jonathan

Schooler

at the University of California, Santa Barbara, has found that people who daydream more score higher on various tests of creativity.

4. Think Like A Child

When subjects are told to imagine themselves as 7-year-olds, they score significantly higher on tests of divergent thinking, such as trying to invent alternative uses for an old car tire.

.Slide7

5. Laugh It Up

When people are exposed to a short video of stand-up comedy, they solve about 20% more insight puzzles.

6. Imagine That You Are Far AwayResearch conducted at Indiana University found that people were much better at solving insight puzzles when they were told that the puzzles came from Greece or California, and not from a local lab.

7. Keep It Generic

One way to increase problem-solving ability is to change the verbs used to describe the problem. When the verbs are extremely specific, people think in narrow terms. In contrast, the use of more generic verbs—say, "moving" instead of "driving"—can lead to dramatic increases in the number of problems solved.

8. Work Outside the Box

According to new study, volunteers performed significantly better on a standard test of creativity when they were seated outside a 5-foot-square workspace, perhaps because they internalized the metaphor of thinking outside the box. The lesson? Your cubicle is holding you back.Slide8

9. See the World

According to research led by Adam

Galinsky, students who have lived abroad were much more likely to solve a classic insight puzzle. Their experience of another culture endowed them with a valuable open-mindedness. This effect also applies to professionals: Fashion-house directors who have lived in many countries produce clothing that their peers rate as far more creative.

10. Move to a Metropolis

Physicists at the Santa Fe Institute have found that moving from a small city to one that is twice as large leads inventors to produce, on average, about 15% more patentsSlide9

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Morning Pages

Three pages of longhand writing, daily. Streams of consciousness captured via written language.Slide10

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Artist Date

O

nce a week, solitary expedition to new, interesting, expansive territory. Undertaken alone; don't have to be about art or invention.Slide11

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Connect with a creative champion

Regularly connect with someone who contributes positive support to you and your work. Someone you respect, who sends you/your work positive energies.Slide12

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Identify your expansion music

Collect the piece(s) that really lift you.Slide13

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Identify your safety music

Collect the piece(s) that shelter you from the storm.Slide14

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Write your narrative timeline

Hand written stream of consciousness autobiography that tells your story. Discovers you from you, not you from others. Slide15

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Avoid Poisonous playmates

Avoid negative energy suckers.Slide16

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Media deprivation

Take a day . . . better, a week. We soak ourselves in the creative work of others. Stop for a time. Soak in you instead.Slide17

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Identify the secret self in you that is a kill-joy.

Recognize when you are listening to your self-limiting voice so that you can shut it off as often as possible. Slide18

Julia Cameron

Tools from

Artist's Way and Vein of Gold

T

he Shadow Artist uses his/her creativity to further the art of others, parallel to your dreams.

Not necessarily bad. But might be blocking you.Slide19

Julia Cameron

Tools from

Artist's Way and Vein of Gold

Vein of Gold

T

he area in which you are truly yourself and from which your gifts and interests mesh smoothly and powerfully. [think

yo

yo

ma and his cello]

Go there as often as possible.Slide20

Emma Seppälä

on

spacing out and goofing off“unfocus

” for heightened

creativity

Diversify

your

activities

disengage through unfocused tasks

Make time for stillness and

silence

Invite fun back into your

life

A Stanford psychologist explains why spacing out and goofing off is so good for youSlide21

Not Creative? Believe You Can Be

Mona

Patel

Believe you can or, if needed, get unstuck.

If

you believe that you are creative, good. You’re going to need that creativity, so just trust yourself. If you don’t, trust in a process that begins with “Why?” If you’re stuck in doubt and “I can’t,” then attack it with

“Why do I feel stuck?” It’s a great device for questioning and can help you understand the root cause of an issue. “Why?” sheds light on a usually irrational belief of “I can’t” and begins to liberate your mindset. The factor causing self-doubt gets put into perspective, enabling you to move on.

Shift the way you see “The Problem.”

The

shift is deceptively simple and is similar to how we can get unstuck. Problems are usually perceived to be much bigger than they really are, causing intimidation and avoidance. Be sensitive to this intimidation, and train yourself: rather than allowing anxiety to take root, allow yourself to see problems as an invitation, or challenge, to keep asking questions. See problems as an opportunity to change your mind about what you think is possible.  Slide22

Ask, “What if?

”

There is a technique to “What if?” Creativity is like a muscle. A well-designed workout matters. So we created one to help people access and strengthen their creativity muscle. Think of this workout as high intensity interval training. Is it the only way to access the muscle? Of course not. But it works. The workout starts with a silent warm-up ideation round of three minutes, followed by a sharing round with a team, repeated three times. In the silent ideation, you write down as many “What if?” or open questions as possible. Participants come up with ideas at the same time and write them down, so louder and more vocal people don’t have an advantage. A necessary general guideline in this sharing process is positivity – show support for good ideas or voice that you have a similar one in mind, and keep the vibe open and friendly with other positive language.

Manage the creative momentum

.

While

collective brainstorming and discussion can be fun while yielding group bonding, the more important takeaway is that the process has helped participants get out of their own way to grab and distill the best ideas that are out there. Having too many ideas can be its own problem, so it’s important to deduce and connect the best ones. Slide23

Paper 1: Your creativity

cycle

, esp., blocks and facilitators. Due Feb 17.

First, not “in the ideal.” What actually happens, what do you actually do (or not do)

What happens, when, how?

What goes right?

What goes wrong?

Enhancers AND blockers

Second, you may write, briefly, about what you’d like to change, how you can improve.

Keep this focused on creativity NOT merely on production

or plans.