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Managing Creativity in Advertising and Integrated Brand Pro Managing Creativity in Advertising and Integrated Brand Pro

Managing Creativity in Advertising and Integrated Brand Pro - PowerPoint Presentation

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Uploaded On 2015-10-07

Managing Creativity in Advertising and Integrated Brand Pro - PPT Presentation

9 Strategy Creativity Execution Strategic Creativity What is creativity Creative concept A big idea the creative leap Twin masters creativity and strategy Leo Burnetts Inherent Drama ID: 152936

strategy creative creativity product creative strategy product creativity brand idea advertising drama inherent selling unique image message target big

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