MDSD Centennial Coordinator Training Building Awareness To increase knowledge and understanding by sharing information or experiences 1 MDSD Centennial Coordinator Training Session Objectives ID: 606246
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Building Awareness
MD/SD Centennial Coordinator TrainingSlide2
Building Awareness
To increase knowledge and understanding by sharing information or experiences
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Session Objectives
Describe why building awareness is important
Identify opportunities to build awareness
Concisely
communicate the key messages of the Centennial
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Why is it important to build awareness of the Centennial?
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How can participating in key programs help build awareness of the Centennial?
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Scenario: Annual Spring
C
leanup
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Activity
Groups of 2-3 people
Discussion: Ways the Lions Club of Centerville can build awareness of the Centennial
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Debrief
Build awareness by looking for ways current projects can fit within scope of Centennial
Advantages:
Service project is rejuvenatedClub members are inspired
Community becomes aware
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Opportunities
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8Slide10
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Key Messages
short statements about the Centennial program that you want your audience to hear and
remember
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Key messages
Building blocks for communication
Used to promote the Centennial
Talking points in a presentation
Help you to:Stay organized
Ensure accurate informationImprove understanding
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Steps to Develop Key Messages
Decide
what you need to
communicate
Write down the top 3 or 4 points
Create supporting points Tailor your supporting point to audience
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Remember - key message are:
Concise
- easy to understand
Simple to say aloud - sounds conversational
Focused on one broad idea
Jargon free
Easy for people to remember
Persuasive
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Activity
2-3 people
Read scenario
Decide on key messages
Create individual elevator speech
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Session Objectives
Describe why building awareness is important
Identify opportunities to build awareness
Concisely
communicate the key messages of the Centennial
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Evaluation
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MD/SD Centennial Coordinator Training