1 Version 10 DLink HQ July 2011 Sales Guide DCS2210 Full HD PoE Cube Network Camera DCS2230 Full HD Wireless N Cube Network Camera DLink Confidential Table of Content Product Highlight ID: 770650
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1 Version 1.0 D-Link HQ, July. 2011 Sales Guide DCS-2210 Full HD PoE Cube Network CameraDCS-2230 Full HD Wireless N Cube Network Camera D-Link Confidential
Table of Content Product Highlight Positioning OverviewTarget MarketSelling PointCompetition AnalysisCompetition Mapping Head CompetitionSell Against Competition Technology BriefProduct Deployment Guide
3 Product Highlight Positioning Overview Available In Development In PlanIndoorDCS- 2210 / 22301/2.7” CMOS H.264, MPEG4 , MJPEG 720P @ 30fps(Max. 1920x1080 @ 15 fps )PoE (DCS-2210), 11n (DCS-2230) two-way audio MicroSD slot PIR , Speaker, 5Meter IR , ICR Prosumer DCS-2102 / 2121 ¼” CMOS MPEG4, MJPEG 1.3M @ 10fps (MJPEG)two-way audioSD slot HD DCS - 2103 / 2130 ¼” CMOSH.264 , MPEG4, MJPEG720P @ 30fpstwo-way audioWired (DCS-2103), 11n , WPS (DCS-2130)MicroSD slot Full HD Q1 / 2011 Q2 / 2011 Q3 / 2011 Q4 / 2011 & 2012~
4 Product Highlight Mainstream Full HD H.264 all-in-one cube camera.Compact design that suit for all environments.Full HD resolution as new industry-standard (aspect ratio: 16:9) provides a significant advantage over competition with future-proof advantage. Positioning Overview
5 Product Highlight Retail Residential Commercial Education HealthcareGovernmentAll entrancesSecurity zonePublic cornerWarehouse All entrancesGarden and backyardPerimeterPublic corner Private garage All entrances Lobby Security zone Public cornerWarehouseFactory plantLoading dock All entrances Outdoor fieldPublic cornerPerimeterWarehouse All entrancesLobbySecurity zone Public cornerPerimeterWarehouseAll entrances LobbySecurity zonePublic cornerPerimeterWarehouseCity surveillanceDCS-2210+ Full HD+ H.264+ 2-way audio+ DI/DO+ Micro SD+ PIR Target Market DCS-2230 + IR + ICR + PoE ( DCS-2210)+ 802.11N ( DCS-2230)+ WPS ( DCS-2230 )
1. Triple codec (H.264, MJPEG, MPEG-4) supports all VMS integration.2. 1/2.7” 2Megapixel progressive CMOS sensorBuild-in fixed lens 4.37mm, F2.015 FPS of Full HD (1080p, max 12920 x 1080). 30 FPS (Full frame rate) of HD (720p, 1280x720)5M IR LED / PIR motion sensorICR for Day & Night5. ONVIF Compliance.6. Simultaneous three (3) profiles feed specific stream for each app.7. Support ePTZ 8. Local Micro SD slot support both SD 1.1 and SDHC 2.0 storage card9. 2-way audio support10. DI x 1 / DO x 111. Built-in Samba client for NAS12. Privacy Mask feature13. Supports multiple access list14. HTTPS16. WPS ( DCS-2230 only )17. 3GPP mobile surveillance IPv6 Product Highlight Selling Point
Table of Content Product Highlight Positioning OverviewTarget MarketSelling PointCompetition AnalysisCompetition Mapping Head CompetitionSell Against Competition Technology BriefProduct Deployment Guide
8 Technology Brief Video ManagementFull HDH.264Privacy MaskePTZNetwork ProtocolONVIFHTTPSWMM (DCS-2230 only )Wireless security algorithm ( DCS-2230 only ) WPS ( DCS-2230 only ) Local Storage Micro SD Card slot
Video Management Full HD ResolutionFull HD, the High Definition video is commonly been adopted as mainstream video standard from vast video categories, such as digital TV, computer monitor, gaming, filmmaking, and also video surveillance.Pixel of Full HD1920 x 1080 (1080i/ 1080p)Aspect Ratio: 16:9End-to-end resolutionVideo quality is ensure from camera to monitor as same high quality only by HD.Except HD, all other resolution, even higher megapixel ones will end up with letterboxed, pillar-boxed, window-boxed from viewing.Future-proof standardHD is the mainstream which outpace even the non-HD megapixel range.Technology Brief Source: en.wikipedia.org/wiki/File:Vector_Video_Standards2.svg
Video Management Technology BriefH.264 AdvantageH.264, aka MPEG-4 Part 10, or MPEG-4 AVC (Advanced Video Coding), becomes the mainstream compression technology since 2010.Better video quality than MPEG-4 with far less bit rate (approx 50% less, 80% less than M-JPEG). Thus, less bandwidth and less storage are required, best suit for limited bandwidth and long term storage.* M-JPEG and MPEG-4 are widely known as mainstream compression for years, and still the dominant for many video management systems nowadays, but obviously, the trend is embracing H.264 as majority for next move.
Video Management Technology BriefH.264 QualityThe improved compression performance of H.264 comes at the price of greater computational cost. H.264 is more sophisticated than earlier compression methods and this means that it can take significantly more processing power to compress and decompress H.264 video. A video frame compressed at the same bit rate compared as below figures:* Picture source: Vcodex White Paper: An overview of H.264MJPEG(same bit rate 512k) MPEG4(same bit rate 512k) H.264 (same bit rate 512k)
Video Management Technology BriefPrivacy Mask for personal secretPrivacy Mask feature allows you to block out certain sensitive zones for privacy. You can set up to five privacy mask windows in the same screen. Privacy masks will appear on all video streams and recording videos and will overlap with motion detection windows. As seen in the figure below, the masked area does not detect any motion.
Video Management Technology BriefePTZThanks to digitalization, ePTZ allows user to zoom in to target area or object to see more detail than normal viewing.In addition, click and drag to move the closer view to any other area from the original image is easy and simply on your finger tip.Especially suit for HD and above. Full view of video Pan, tilt and zoom to bottom left by ePTZ Pan, tilt and zoom to bottom right by ePTZ 13
Network Protocol Technology Brief ONVIF standardONVIF, the Open Network Video Interface Forum, is an open industry forum for the development of a global standard for the interface of IP-based physical security products.How you can benefit from ONVIF A global interface standard will make it even easier for end users, integrators, consultants and manufacturers to take advantage of the possibilities offered by network video technology. Visit ONVIF official website for more detail: www.onvif.org
Network Protocol Technology Brief HTTPS for network securityHTTPs, the Hypertext Transfer Protocol over SSL/ TLS (Secure Socket Layer and Transport Layer Security), which is used to provide a secure identification by encrypted connection between web server and client.HTTPS is normally used in transaction of payment or access of confidential information with URL begin with “https://” at port 443, instead of HTTP at port 80.
Network Protocol Technology Brief HTTPS (cont.)The HTTPS cannot be enabled if there is no certification on the device. There are three possible ways make you can enable the HTTPS, create certificate request and upload the certificate file which is signed by third party already, create self-signed certificate automatically and Create self-signed certificate manually.
Network Protocol Technology Brief WMM ( DCS-2230 only ) Wi-Fi Multimedia (WMM), previously known as Wireless Multimedia Extensions (WME), is a subset of the IEEE 802.11e wireless LAN (WLAN) specification that enhances quality of service (QoS) on a network by prioritizing data packets according to four categories. Network administrators can change priority levels as they see fit.D-link have below server product support MMM: - DIR-628 Range Booster N Dual Band Router - DWL-3200AP 802.11g Managed Access Point
Network Protocol Technology Brief Wireless security algorithm ( DCS-2230 only )Support IEEE 802.11 wireless network security algorithm - Wired Equivalent Privacy (WEP) - 802.11i Wi-Fi Protected Access (WPA) - 892.11i Wi-Fi Protected Access II (WPA2)
Network Protocol Technology Brief WPS ( DCS-2230 only )The Wi-Fi Protected Setup (WPS) is a standard for easy and secure establishment of a wireless home network, The goal of the WPS protocol is to simplify the process of configuring security on wireless networks
Micro SD slot for local storage Local SD storage for network loss event purposeSD 1.1 Maximum capacity 4G Bytes SDHC 2.0 Maximum capacity 32G Bytes When video bit rate set 500kbps, 32GB can save 3 days video data.19 Local Storage
Local Storage Technology Brief Event recording / backup recordingMicro SD card record supports recording of event trigger from Motion Detection and DI.Video Clips Snapshot
22 Content of Micro SD card remote accessible Micro SD card content can be read, download by web user interface. User doesn’t need to get data from card. Support format function (FAT32) Local Storage
Table of Content Product Highlight Positioning OverviewTarget MarketSelling PointCompetition AnalysisCompetition Mapping Head CompetitionSell Against Competition Technology BriefProduct Deployment Guide
Application Diagram Product Deployment Guide PIR sensor Buzzer DI DO DCS-7110 DCS-2210 DCS-2230
Application Example Product Deployment GuidePoE SwitchDES-1228P Fixed Box DCS-3710 B1 DCS-3112 (1.3M, H.264) Video Encoder DVS-210-1 (MPEG-4) DVS-310-1 (H.264) 9-ch NVR Appliance DNS-722-4 (Basic) DNS-726-4 (Pro) VMS Software DCS-210 (8 ch , upcoming) DCS-220 (32 ch ) DCS-230 (64 ch) IP SAN StorageDSN-1100-10 (Tower, 5-Bay, 4GbE)DSN-2100-10 (2U, 8-Bay, 4GbE) DSN-3200-10 (3U, 18-Bay, 8GbE)Outdoor Box DCS-7410 (30M IR)DCS-7510 (50M IR)Outdoor DomeDCS-6510 (VGA, H.264)DCS-6511 (1.3M, H.264) Perimeter Security Room Warehouse OfficeLegend: Coax wireless Ethernet/ PoE Legacy Analog Camera PoE Cube camera DCS-2210(Full HD,H.264) Wireless N Router - DIR-615 Wireless N Cube camera DCS-2230(Full HD,H.264) Home living room