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Consumers need for uniqueness shortform scale development and crosscultural validation Consumers need for uniqueness shortform scale development and crosscultural validation

Consumers need for uniqueness shortform scale development and crosscultural validation - PDF document

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Uploaded On 2014-12-22

Consumers need for uniqueness shortform scale development and crosscultural validation - PPT Presentation

The length of the original scale 31 items might have hindered its diffusion in research when questionnaire length and respondent fatigue are major considerations Designmethodologyapproach The paper uses surveybased data from Israel Slovenia and the ID: 27964

The length the

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