PPT-Introduction to Public Relations Ethics Module One

Introduction to Public Relations Ethics Module One Lesson One Lesson One Introduction Lesson Overview Defining Ethics Understanding Ethical Obligations in Public Relations Developing an Ethical Profession Lesson One Introduction. 18. ©2012 . Cengage. Learning. All Rights Reserved. .. Introductory Scenario: . Bring on the Buzz. Procter & Gamble creates buzz for Charmin. Enjoy the Go! Campaign. A dozen support agencies involved. Under . Digitalization. James E. Grunig, Professor Emeritus. Department of Communication. University of Maryland. College Park, Maryland, USA. As of June 30, 2009, there were 1,668,870,408 internet users in the world—24.7% of the population. . Chapters 2, 3 and 4. Fall . 2013. Instructor: Tara Rummell . Berson. 1. Chapter Two: . The History and Growth . of PR. Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall . 2-. 2. The Fathers Of Modern Public Relations . INTRODUCTION TO . PUBLIC RELATIONS. Definitions of Public Relations. Public = (all) society ?. What is Public Relations?. Rex Harlow (PR educator) collected some definitions:. PR = good performance, respected by public. Chemistry Multimedia is a St. Louis, Missouri based marketing agency that assists our clients with Media Relations and PR, Event Management and Video Production/Live Streaming. Our consultants coordinate and oversee a diverse team of local and national suppliers, vendors and employees, which have allowed us to effectively coordinate over 172 national media events focusing on overall logistics, media relations and our clients expected ROI. Paige, Taryn, Sydney, Patrick. Gator Jack’s. Public . Relations: . the influence of public opinion through proper two way communication . How does it apply to Gator Jack’s. Community participation. Public Relations?. Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their public.. Why is Public Relations Important?. Promote your club and service projects.. and . Corporate Advertising. MEETING . 11. Meeting, Incentive, Convention, Exhibition. Learning Objectives. LO1: Distinguish between advertising and public relations.. LO2: Describe the key tasks of public relations practitioners.. Can I Do That?. Susan Willeke. Education Coordinator. Ohio Ethics Law. Ohio Ethics Law: The Foundation. ASPIRE – to a higher standard of professional conduct. Ohio Ethics Law: What?. Created New Ethics Laws. COM106—001 . Fall . 2013. September, 9, 2013. 1. Introduction. A little about me.  . Materials. The Practice of Public Relations (11. th. ed.)by Fraser P. . Seitel. . Logistics. 3 hour lecture. 15 minute break . Public Relations?. Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their public.. Why is Public Relations Important?. Promote your club and service projects.. Can I Do That?. Susan Willeke. Education Coordinator. Ohio Ethics Law. Ohio Ethics Law: The Foundation. ASPIRE – to a higher standard of professional conduct. Ohio Ethics Law: What?. Created New Ethics Laws. TOPICS. NA and Public Relations. Public Relations Principles. Effective Services. Planning Presentations to the Public. “It is through the unity of members in their service efforts, and a cooperative attitude toward the public that helps the NA message of recovery to grow.”. Theories and approaches to Ethics. Ethics and Culture/Religion. Arguing Ethics. Threats to ethics and ethical problems in knowledge. Under the influence of ethics—. ’wrong’ . ethics, ethics in history..