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Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng Xu Centre for Computational Mathematics in Industry and Commerce University of Waterloo Waterloo ON Canada
Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng Xu Centre for Computational Mathematics in Industry and Commerce University of Waterloo Waterloo ON Canada

Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng Xu Centre for Computational Mathematics in Industry and Commerce University of Waterloo Waterloo ON Canada - PDF document

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Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng Xu Centre for Computational Mathematics in Industry and Commerce University of Waterloo Waterloo ON Canada - Description

ustcgmailcom Bin Gao Microsoft Research Asia 13F Bldg 2 No 5 Danling St Beijing 100080 P R China bingaomicrosoftcom Diyi Yang Dept of Computer Science Shanghai Jiao Tong University Shanghai 200240 P R China yangdiyiapexsjtueducn TieYan Liu Microsoft ID: 34756 Download Pdf

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Presentation on theme: "Predicting Advertiser Bidding Behaviors in Sponsored Search by Rationality Modeling Haifeng Xu Centre for Computational Mathematics in Industry and Commerce University of Waterloo Waterloo ON Canada"— Presentation transcript