Allstate Insurance Company Proprietary and Confidential The Allstate Rider Protection Project Kevin Byrne Lauren DeYoung September 25 2014 VIDEO The Allstate Rider Protection Project Allstates Rider Protection Project is a collection of programs and applications built to help keep riders ID: 768904
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© Allstate Insurance Company Proprietary and Confidential The Allstate Rider Protection Project Kevin Byrne Lauren DeYoung September 25, 2014
VIDEO
The Allstate Rider Protection Project Allstate’s Rider Protection Project is a collection of programs and applications built to help keep riders riding, which includes: The Once is Never Enough (O.N.E) Program The Rider Risk Map The Rider Protection ZoneGoodRide app September 12, 2014 4
O.N.E Program Motorcycle awareness campaign created to: Help reduce the number of motorcycle crashes involving other vehicles at intersections Standardize motorcycle warning signs across the United StatesHelp give riders a voice to auto drivers September 12, 2014 5
Rider Risk Map An interactive map on Allstate’s Motorcycle Facebook page that provides an opportunity for consumers to flag a location that may be especially dangerous for riders September 12, 20146
The Rider Protection Zone Traveling rider experience that visits major motorcycle rallies around the country, spreading the word about motorcycle safety and advocacy through in-person interactions and social media, using the hashtag #Watch4Moto September 12, 2014 7
The Rider Protection Zone The Rider Protection Zone (and how we activate at International Motorcycle Shows) is our opportunity to reach the consumer and have real conversations with riders about bikes, rides, and safety September 12, 2014 8
Continuing the Conversation Allstate Motorcycle Facebook PageAllstate Rider News (ARN) September 12, 2014 9
How can you help us? September 12, 2014 10